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How Did I Score On My Channel Outlook For 2020?

Forrester IT

Coming off of a year like 2020 makes analysts and futurists reluctant to make any kind of predictions going forward! When I published the “What I See Coming For The Channel 2020” I totally missed the pandemic, social unrest and pandemonium, and even murder hornets somewhere in the middle. That being said, many of the […].

Social 473
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What To Expect On Singles’ Day 2020

Forrester IT

We are entering the 11th anniversary of Double 11 (AKA Singles’ Day) the largest shopping festival in the world in 2020. We expect that: It will be the longest and most complex Double 11 ever. Brands and retailers are eager to recover from the impact of COVID-19 and will double down on their investment on […].

Retail 456
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Top CRM Trends For 2020

Forrester IT

CX is still king in 2020. Here are our top 5 trends for CRM in 2020: Self-service for end-to-end customer journey support increases. Modern CRM must be used as a foundational technology for customer engagement in order to deliver experiences that keep your customers coming back for more.

Trends 397
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Brand Spotlight 2020: In A Difficult Year, The Best Brands Shine Bright

Forrester IT

In a tumultuous 2020, ravaged by a pandemic and witness to a surging demand for equality, six brands occupied the spotlight. The Best Brands Are Forged In The Crucible Of Crisis As I spent 2020 researching, writing about, and working with brands, it was clear that branding as usual wasn’t cutting it. I had to […].

Research 486
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5 Essential Pieces of a Prospecting Solution

Is your team focused on building a reliable tech stack for 2020? Forward thinking sales leaders are starting to prioritize technology initiatives. As organizations chase new revenue targets, B2B sales leaders must examine cutting edge prospecting solutions that proactively help reps identify, connect with, and close qualified buyers faster.

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Predictions 2020: Answers To Your Questions

Forrester IT

I recently hosted Forrester’s Predictions 2020 webinar, where I interviewed CEO George Colony and other Forrester thought leaders on the dynamics that will shape 2020 and beyond. Attendees were able to ask questions during the webinar, some of which could not be answered live.

Retail 394
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Learn From 2020 To Create Your Anywhere-Work Strategy

Forrester IT

2020’s Remote Work Is The Exception No Business Wanted The sudden arrival of the COVID-19 pandemic has thrust every organization into a patchwork of unplanned workforce responses.

Strategy 449
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Data Analytics in the Cloud for Developers and Founders

Speaker: Javier Ramírez, Senior AWS Developer Advocate, AWS

Tuesday, July 21, 2020 11AM PDT, 2PM EDT, 7PM BST Navigating idle clusters and bottlenecks. And solutions for many of the challenges holding your team back - from "I don't have time," to niche knowledge and talent problems.

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Business Agile: A Roadmap for Transforming Your Management & Adapting to the VUCA Environment

Speaker: Peter Taylor, Speaker/Author, The Lazy Project Manager

January 23, 2020 11:00 AM PST, 2:00 PM EST, 7:00 PM GMT. How to guide your management team and change agents on how to get productively business agile. All the steps involved in the change process to be successfully agile.

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Serverless and Containers: How to Choose the Right Application Strategy

Speaker: Tolga Tarhan, Senior Vice President, GM AWS Services at Onica

April 14th, 2020 11:00am PDT, 2:00PM EDT, 7:00PM GMT How to make the right architectural choices given particular application patterns and risks. Tradeoffs and key considerations for when to leverage Containers or Serverless. Join us to learn how you can unlock the benefits of the modern tech stack!

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Microservices: The Dark Side

Speaker: Prem Chandrasekaran

May 5th, 2020 11:00AM PDT, 2:00PM EDT, 7:00PM GMT Focusing on the right amount and kinds of tests in your pipelines. How these strategies can be applied in different size engineering organizations. Adopting new strategies incrementally.

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2020 Database Strategies and Contact Acquisition Survey Report

This report aims to highlight the current state of B2B database and contact acquisition strategies and organizations’ goals to leverage data to fuel their go-to-market strategies in 2020 and beyond.

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TCO Considerations of Using a Cloud Data Warehouse for BI and Analytics

Enterprises are pouring money into data management software – to the tune of $73 billion in 2020 – but are seeing very little return on their data investments.

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7 Questions Every App Team Should Ask

In its 2020 Embedded BI Market Study, Dresner Advisory Services continues to identify the importance of embedded analytics in technologies and initiatives strategic to business intelligence. Which sophisticated analytics capabilities can give your application a competitive edge?

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The Inner Circle Guide to Remote & Hybrid Contact Center Solutions

In 2020, driven by the need to react to the pandemic, these figures were 75% and 5% respectively. The new hybrid model emerging creates the opportunity to maximize the positives while reducing some of the negative attributes of remote working.