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Get Ready for Edge Computing’s Rise In 2019

Forrester IT

Every company needs edge computing on its technology roadmap starting in 2019. While many of you may see edge as exclusive to IoT, its value is much wider and will prove as critical to driving up customer experience as content delivery networks (CDN) were in the early days of the Web. Which explains why you […].

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Q4 2019 Earnings: Top Takeaways For Facebook, Snap, And Twitter

Forrester IT

The Q4 2019 earnings reports are in for Facebook, Snap Inc., Last year, we at Forrester argued that despite the number and extremity of Facebook’s scandals, they wouldn’t doom the company in the short term. and Twitter. Here are our top takeaways for marketers: Facebook, Inc. So far, that’s held up, as the user base […].

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Human-Centered Design And Digital Addiction In 2019

Forrester IT

When Forrester’s UX analysts put together our 2019 Digital CX Trends report, two things stood out to me as especially positive changes: First, modern design practices — like workshops, iterative prototyping, and user research — now direct digital CX efforts.

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Why 2019 May Become The Year Of Enterprise Blockchain

CTOvision

Read Andrew Arnold explain how this year could turn out to be the year of enterprises adopting blockchain technology in a big way on Forbes : Last year, 95% of companies across different industries were investing in blockchain tech projects. In 2019, those pilot projects are finally moving from the test stage to the end […].

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Forrester Research Report: How Sales and Marketing Intelligence Drive Improved Business Outcomes

In 2019, DiscoverOrg commissioned Forrester Consulting to evaluate sales and marketing intelligence practices in the B2B space. of companies achieved a score indicating maturity in data management practices in the space.". Fact: Only 8% of sales and marketing professionals say their data is between 91% - 100% accurate.

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Predictions 2019: Employee Experience Moves To Center Stage

Forrester IT

Companies and executives are paying attention to employee experience as never before. i] What’s more, companies that care about […]. There are good reasons for this attention. Chief among them is the historically low unemployment rate, which gives employees options that they are taking advantage of.

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2019 data breach disclosures: 10 more of the biggest

CTOvision

Read Alexander Culafi list 10 of the biggest data breach disclosures of 2019 on Tech Target : The details of these breaches vary widely in terms of how many users were affected as well as how long it took for a company to detect a breach; sometimes not long at all, like with Zynga, and […].

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