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Google Used a Secret Program Called ‘Project Bernanke’ to Benefit Clients Using Its Ad-Buying System

Gizmodo

Google used a secret program called “Project Bernanke” for years to increase its clients’ chances of winning bids for competitive ad space, the Wall Street Journal reported on Saturday, citing court documents filed in the Texas-led antitrust suit against Google. The state argues that the program gave Google an unfair… Read more.

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Why the Internet of Things is also Industry 4.0

The Investing Edge

This post is the second installment of a three-part series on the Internet of Things. Robert Bosch is a German-based global leader in brake and automotive technology that has established a 500-person subsidiary, Bosch Connected Devices and Solutions, to develop sensors and actuators for the Internet of Things (“IoT”).

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Welcome to being tracked!

CTOvision

By Kimberly Kelly Just for fun I decided to run an experiment and see how long it would take for product and service advertisements to start popping up in my internet world. By the next morning all of the Hadoop jobs must have finished running, because I woke with an inbox filled with advertisements.

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Protecting Student Data: A Comprehensive Guide for K12 Publishers

Kitaboo

Student Data Privacy and Security Laws Children’s Online Privacy Protection Rule (COPPA): Family Educational Rights and Privacy Act (FERPA): Children’s Internet Protection Act (CIPA): III. These third parties often sell this data to advertisers, helping them target a potential new consumer. How to Protect Student Data? Wrapping Up!

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FCC looks to big tech to help fund network infrastructure

TM Forum

The USF is a $9 billion a year program that supports telecoms companies in connecting regions in the US that are expensive to serve, as well as low-income customers, health providers in rural areas and eligible schools and libraries. The move follows questions earlier this year by the European Commission about the role of tech giants in.

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Tech Moves: Convoy vet joins Xembly; Seattle climate firm hires Goldman Sachs exec; and more

GeekWire

Ismail was chief product officer at Marchex, and is also a veteran of Microsoft, where he was director of product management for Internet Explorer. — Rob Wilk , previously global head of advertising at Microsoft, joined Snapchat parent company Snap. She was previously vice president of policy and programs at the Washington, D.C.

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Your online personal data has a guardian angel

Dataconomy

The internet is filled with lots of information, and this information is not accessible on the internet until the end of time thanks to data deprecation. When we use the internet, we leave a trail of data behind us. Data deprecation means putting limits on how companies can use our data for advertising.

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