Apple Creates New System to Update iPhones in Stores Without Opening the Boxes

Brand-new iPhones are often sold with outdated software, requiring updates before their first use.

October 17, 2023

iPhone Update in Progress
  • Apple is launching a new tool for stores to update unsold iPhones without the need for opening the packaging.
  • The proprietary device will turn on the iPhone, update it to the latest iOS version, and power it down without having to unbox it.

Apple is planning an innovative system for its retail stores that will allow iPhones to be updated to the latest version of iOS before the devices are sold. The company will be distributing a pad-styled device that one can simply place boxes of iPhones on, which will then wirelessly power up, update, and power down the phone without ever having to open the packaging.

Until now, owners of new iPhones have often had to run a software update immediately after unboxing. This, in turn, has adversely impacted user experience by preventing the immediate use of new iPhones. For instance, during the iPhone 15 launch, Apple had to release an update to fix major performance problems and issues with data transfer from one iPhone to another.

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Apple plans to roll out its new proprietary devices to all its retail stores before 2024. Currently, iPhones shipped from manufacturing plants are set up with the iOS version available at the time. The iOS versions are already significantly outdated when the devices reach stores.

While the pad devices for update processes are currently being planned for only iPhones, future versions will very likely be developed for other Apple devices, including Apple Watches, VR headsets, iPads, and more. It is expected to improve the experience of Apple consumers notably.

What do you think will be next in Apple’s product innovations? Let us know your thoughts on LinkedInOpens a new window , XOpens a new window , or FacebookOpens a new window . We’d love to hear from you!

Image source: Shutterstock

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Anuj Mudaliar
Anuj Mudaliar is a content development professional with a keen interest in emerging technologies, particularly advances in AI. As a tech editor for Spiceworks, Anuj covers many topics, including cloud, cybersecurity, emerging tech innovation, AI, and hardware. When not at work, he spends his time outdoors - trekking, camping, and stargazing. He is also interested in cooking and experiencing cuisine from around the world.
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