article thumbnail

‘Tis The Season To Master Retail Media

Forrester IT

Retail media's challenges signal growing pains unlike to other channels. Read more on Forrester's insights for this holiday season.

Retail 421
article thumbnail

November 12th Big Data Webinar

CTOvision

On November 12th join Hortonworks, HP, SAP, and American Digital for a webinar discussion on how to gain a competitive advantage and transform your business with Big Data. This webinar will highlight how you can turn raw data into insight - the insight that boosts your top and bottom lines.

Big Data 150
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

Big Data: The Hadoop Business Case

CTOvision

The term “Big Data” has become synonymous with this evolution. But still, many of our customers continue to ask, “What is Big Data?”, “What are its use cases?”, What is Big Data? The data is too big, moves too fast, or does not fit the structures of your database architectures.

Big Data 286
article thumbnail

Big Data: Why Should You Be Aware of It

CTOvision

It would be difficult to identify one singular component of business that has had the impact of Big Data over the last several years, and there is a good reason for this. Big Data represents a massive opportunity for businesses around the world, primarily based on its capacity to transform and disrupt the status quo.

Big Data 177
article thumbnail

How AI and big data analytics are changing influencer marketing

Dataconomy

This evolution is currently taking a new turn with the introduction of AI tools and big data analytics to the niche. It’s just a matter of time until AI and big data analytics will be used all over, for each new influencer marketing campaign by every brand. It’s good that a lot of them can be delegated to AI.

article thumbnail

Using Big Data to Build Brand Evangelists Within Your Company

CTOvision

McKinsey and Company has defined big data as the $100 billion business. Big data is a term used to describe large volumes of data. The data can be structured or unstructured. This data is not basically what is important, what the organization use is what that matters.

Big Data 152
article thumbnail

Big Data Can Be Used for More Than Just Targeting A Customer Base

CTOvision

Big data has almost always been primarily used to target clients using tailored products, targeted advertising. This has skewed the use of big data that often everyone simply assumes big data is for targeting the customer base. Big data can help you to spot a crisis in your processes or markets or clients.

Big Data 188