7 Disruptions You Might Not See Coming
NOVEMBER 11, 2019
It’s not unheard of for someone watching a particular TV series, who likes the outfit of a main character, to hop on a favorite shopping site and order clothes with a similar cut or color. But what if biometrics tracked the exact moment you were particularly engaged in an emotional reaction, noted which character was on screen, and then found and recommended outfit options based on that data? Emotional experiences are just one of seven digital disruptions that CIOs might not see coming.