Fri.Oct 26, 2018

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Making Sense of Enterprise Marketing Technology (EMT)

Forrester IT

Making sense of the enterprise marketing technology (EMT) landscape can easily overwhelm even the most dedicated martech aficionado. 2018’s “Martech 5000” is astonishingly closer to 7,000 vendors, rendering vendor differentiation difficult and vendor selection a nightmare. Forrester recommends starting this process by categorizing vendors in terms of systems of insight (SOI) and systems of engagement […].

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Zeek Is New Name for Bro

CTOvision

Bro is a widely used open source platform for network security/monitoring. The name Bro was picked years ago by the creator of Bro (Vern Paxson) as a reminder that monitoring comes hand in hand with the potential for privacy violations (Bro like in Orwell’s Big Brother). See the reveal of the new name in this […].

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These Aren’t The Droids You’re Looking For: B2C Marketers And CDPs

Forrester IT

Six months ago we started a conversation about customer data platforms (CDPs). The timing was right; CDPs were driving attention towards a historically sleepy corner of the martech universe centered around data management, gaining traction among vendors, and racking up mentions in the marketing trade press. Questions, hope, and more than a little confusion ensued. […].

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Features and Enhancements of Vembu BDR Suite V4.0

Anoop

Vembu BDR is a data protection suite which can protect your virtual and physical environments. This suite can protect VMware vSphere and Microsoft Hyper-V workloads. This backup and replication suite can protect physical servers and workstations which supports critical workload for your organization. In this post you will see quick glance of new features and […].

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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Bring Loyal Customers Comfort And Joy This Holiday Season. Not Just Discounts

Forrester IT

This blog post is part of Forrester’s Holiday 2018 retail series. With Black Friday less than a month away, it’s only a matter of time before holiday promotional activity reaches a fever pitch. But for many consumers, the holiday shopping season brings with it an intense mix of emotions. For some, it’s their favorite time […].

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Attracting the Good Kind of Attention: 5 Keys to Developing a Stellar Inbound Marketing Strategy

Galido

Information Technology Blog - - Attracting the Good Kind of Attention: 5 Keys to Developing a Stellar Inbound Marketing Strategy - Information Technology Blog. The good kind of attention for a business involves consumers who already have an interest in the products or services offered. They come across your inbound marketing strategies naturally and respond because you provide them with value.

Strategy 100

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3 Great Ways to Sabotage Your Digital Transformation

Information Week

Hint: They all have to do with how you treat your developers.

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The CIO as Digital Modernist II

Future of CIO

The modern IT is not equal to IT modernization, it goes a step further, becomes the change agent of the company, doing more with innovation and solving problems creatively. The CIOs are digital modernists who lead through influence, not through brute forces; who can not only enforce the engineering side of IT but also stimulate the creative side of IT for reaching “the art of possible.

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10 signs you may not be cut out for a support tech job

Tech Republic

The role of support tech is ideal for some people--but it might not be the best choice for others. This list will help you determine which camp you fall in.

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The Monthly “Digital Hybridity” Book Tuning: The Hybrid Innovation and Digitalization Oct. 2018

Future of CIO

The purpose of the book “ Digital Hybridity: How to Strike the Right Balance for Digital Paradigm Shift” is to shed some light on how to strike the right balance of stability and changes; being transactional to keep spinning and being transformational to leap forward for making a seamless digital paradigm shift. Digital organizations should apply the hybrid management approach, focus on building a diverse, networked, and extended modern working environment in which the powerful digital platforms

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.