Insta360 Link

The Insta360 Link is unique. While there are other webcams with tracking capabilities, no other camera I’ve tested can quite do what the Link does or as well as it does it, either. The image quality is very much up there with the best webcams available and its extensive, innovative feature sets it apart from everything else.

The Insta360 Link is the smartest webcam we’ve tested. Despite its high price, its bevy of features, including subject tracking, a whiteboard mode, and an overhead projector mode are worth it for power users.

Leaning on its expertise in the action camera space, Insta360 has managed to do something truly impressive with the Insta360 Link. Some of its features, such as DeskView and Overhead Mode, still need to be ironed out, but with crisp 4K footage (that doesn’t stumble in low-light scenes) and industry-leading movement tracking, the Insta360 is sure to be a hit with professionals and content creators alike.

The Insta360 Link certainly isn’t the first to deliver can’t-believe-it’s-a-webcam picture quality, but in addition to that feat, the company leveraged its expertise with hardware and software to unleash an array of features that’s tough to beat for $299.99.

For its first webcam, Insta360 hit it out of the park. I've tested a handful of webcams during the pandemic. None of them check as many boxes as the Insta360 Link does. From professional-looking video quality to smart features that are as practical as advertised, there's not much to complain about here.

The Link is Insta360’s first webcam. It uses a motorised, three-axis gimbal to stabilise, but also to track and follow you using artificial intelligence. There’s a large, half-inch imaging sensor for 4K video with HDR, plus hand gestures to make controlling the camera easy and intuitive.

Insta360's Link is designed for creators, professionals, and creatives who need to make an impact during virtual meetings. This AI-powered cam is like having a film producer, director, and cameraman at your disposal, framing your shots like a pro.

The Insta360 Link is an impressive 4K webcam with AI-tracking and excellent imagery, but it's overkill for most users.