Thu.Jan 17, 2019

It’s Time To Mainstream ABM

Forrester IT

When account-based marketing (ABM) burst onto the scene in 2015, it was positioned by a number of vendors as the death of traditional marketing.

B2B 416

Quantum-embedded chips could secure IoT

Network World

Microprocessors that are unique to each Internet of Things (IoT) device is the way forward in the ongoing and tricky quest to secure the IoT, says Crypto Quantique. One idea is that by making each chip one of a kind and unclonable, an application would become almost impossible to hack. The U.K.-based based startup says it has introduced “the world's most advanced security product for IoT devices.”

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Gillette’s Close Shave: Its Latest Ad Is A Masterful Emotional Play Let Down By Its Execution

Forrester IT

Gillette’s Close Shave: Its Latest Ad Is A Masterful Emotional Play Let Down By Its Execution Brands are jumping into the messy arena of polarizing issues with greater fervor – and Gillette just raised the stakes.

Where Are Privacy Boundaries in an Age of Government Interception?

Information Week

A new encryption-focused law in Australia highlights the need for all parties to come together to identify a solution that protects privacy, e-commerce, and people and institutions

Data Analytics in the Cloud for Developers and Founders

Speaker: Javier Ramírez, Senior AWS Developer Advocate, AWS

You have lots of data, and you are probably thinking of using the cloud to analyze it. But how will you move data into the cloud? In which format? How will you validate and prepare the data? What about streaming data? Can data scientists discover and use the data? Can business people create reports via drag and drop? Can operations monitor what’s going on? Will the data lake scale when you have twice as much data? Is your data secure? In this session, we address common pitfalls of building data lakes and show how AWS can help you manage data and analytics more efficiently.

Forrester Online Survey: Organize To Deliver And Manage Application Transformation

Forrester IT

Every company faces a central dilemma: how to resolve the standardization and differentiation of its business apps to win, serve, and retain customers. That’s why we are still getting a lot of questions about this report.

Can a Hybrid Cloud Strategy Boost IT Transformation Adoption?

Information Week

Breaking out of old perceptions about the role of IT departments be the key to being part of companies' overall digital transformation strategies

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Key Power Tips On How To Build A Marketing Campaign That Helps

Galido

Information Technology Blog - - Key Power Tips On How To Build A Marketing Campaign That Helps - Information Technology Blog.

Gillette Just Admitted That It Has No Values

Forrester IT

I’ve held off blogging about Gillette’s “We Believe” campaign, as there are plenty of pundits praising and trashing its strategy, execution, and use of the term “toxic masculinity.” ” But this response published today in Fast Company reveals that Gillette made the most fundamental error of all: wading into a social issue without a strong commitment […

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Perficient Elevates Chef to Strategic Partner Status

Perficient - Digital Transformation

Perficient is excited to announce that Chef is moving to a Strategic Partnership. They will join other distinguished partners on this list, including Red Hat, Google, and AWS. These companies represent continually high levels of success and achievement at Perficient.

Quantum-embedded chips could secure IoT

Network World

Microprocessors that are unique to each Internet of Things (IoT) device is the way forward in the ongoing and tricky quest to secure the IoT, says Crypto Quantique. One idea is that by making each chip one of a kind and unclonable, an application would become almost impossible to hack. The U.K.-based based startup says it has introduced “the world's most advanced security product for IoT devices.”

The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

Perficient Elevates Chef to Strategic Partner Status

Perficient - Digital Transformation

Perficient is excited to announce that Chef is moving to a Strategic Partnership. They will join other distinguished partners on this list, including Red Hat, Google, and AWS. These companies represent continually high levels of success and achievement at Perficient.

FlexDeploy Loves OIC: Series Overview

Flexagon

Oracle Integration Cloud (OIC) is an exciting new platform for performing integrations for on-premise and cloud applications. FlexDeploy is a DevOps platform for CI/CD and Release Automation which supports OIC out of box. FlexDeploy strives to provide unmatched support for many commercial tools across a wide variety of technologies, such as: database, middleware, OIC E-Business. Read more. The post FlexDeploy Loves OIC: Series Overview appeared first on Flexagon.

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How Would you Calculate the Organization’s Performance Score of Digital Transformation

Future of CIO

The digital transformation represents the next stage of business maturity. It has to permeate into business vision, strategy, culture, communication, and processes. Thus, performance management should take a multidimensional approach, to connect all important dots, with multifaceted perspectives.

What is driving Europe’s tech economy?

Datacponomy

Here is what “The State of European Tech 2018”, a data-driven analytical report by Atomico reveals about the factors that are accelerating the growth of tech in the European economy The comparison of Europe’s tech scene with Silicon Valley in the U.S and Asia (particularly China) has been a topic.

How to Choose the Best Embedded Analytics Solution to Modernize Your Application

If you are looking to modernize your application to improve competitiveness, then one of the quickest wins you can have is to embed sophisticated analytics that will wow your existing and prospective customers.

The New Book “Quality Master” Chapter V Introduction: Quality Management Practices

Future of CIO

Quality is defined as being suitable for its intended purpose and satisfying customer expectations. Quality is not just the specific task of one single business department or function; it is one of the management disciplines which need to be taken in a systematic way.

EaseUS Data Recovery Wizard Free Review: : Recover Files Easily!

Galido

Information Technology Blog - - EaseUS Data Recovery Wizard Free Review: : Recover Files Easily! Information Technology Blog. EaseUS Data Recovery Wizard Free is software that can solve the problems of many people struggling with the loss of sensitive data without spending impossible figures.

The Weekly Insight of the “Future of CIO” 1/17/2019

Future of CIO

Blogging is not about writing, but about thinking, brainstorming, innovating and sharing. The “Future of CIO” Blog has reached 2.8 million page views with 5300+ blog posting in 59+ different categories of leadership, management, strategy, digitalization, change/talent, etc.