Sat.Feb 12, 2022

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Overcoming Friction in Demand Marketing Program Planning

Forrester IT

To drive effective and cost-efficient buyer engagement through demand marketing, marketers must build programs with clear goals tied to business objectives and a long-term campaign theme linked to buyer needs. So why do marketers have so much trouble with demand program planning? Demand program owners need a repeatable approach to program creation.

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The metaverse could drive the next big tech opportunity

Venture Beast

Understanding the metaverse is tricky. Speculation drives hype, hype drives speculation. Here's what's coming for tech and the metaverse. Read More.

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Fortnite’s Uncharted crossover includes Tom Holland and Nathan Drake skins

The Verge

Fortnite fans have solved an Epic Games puzzle to reveal an Uncharted crossover coming to the game on February 17th. Tom Holland will star in Fortnite for a second time, thanks to a new skin in his portrayal as Nathan Drake in the upcoming Uncharted movie that hits theaters on February 18th. The original Nathan Drake character and Chloe Frazier will also be available in both movie and video game forms inside Fortnite.

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How the metaverse could shape cybersecurity in 2022

Venture Beast

Although the metaverse is a remarkable concept, it is crucial to realize that it might all fail if the cybersecurity aspect is ignored. Read More.

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Peak Performance: Continuous Testing & Evaluation of LLM-Based Applications

Speaker: Aarushi Kansal, AI Leader & Author and Tony Karrer, Founder & CTO at Aggregage

Software leaders who are building applications based on Large Language Models (LLMs) often find it a challenge to achieve reliability. It’s no surprise given the non-deterministic nature of LLMs. To effectively create reliable LLM-based (often with RAG) applications, extensive testing and evaluation processes are crucial. This often ends up involving meticulous adjustments to prompts.

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PSA: Update Zoom on Mac to fix a bug that keeps your mic on after meetings

The Verge

Illustration by Alex Castro / The Verge. If you’re using Zoom on a Mac, now’s the time to make sure it’s updated to version 5.9.3. Zoom has acknowledged a bug that appears to cause the microphone on Macs running macOS Monterey to stay on even after leaving a meeting, first reported by The Register (via 9to5Mac ). Screenshot: Dan Seifert. The bug causes the mic indicator light on macOS Monterey to appear when Zoom isn’t in use.

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Apple Is Reportedly Giving Its Retail Workers Raises to Make Sure They Don’t Leave

Gizmodo

In the era of the Great Resignation and a tighter labor market , it’s common sense to have companies review and increase the benefits they offer their workers, especially when that company is the most valuable one in the world. Read more.

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More Trending

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Google+ will shut down again in 2023

TechSpot

If you've never heard of Google Currents, it essentially gave every company that signed up a private social media network for their workers and executives to interact in. They could have casual chats, message each other, and publish important (or unimportant) announcements as desired. Given that Currents managed to survive.

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Interoperability must be a priority for building Web3 in 2022

Venture Beast

Ultimately, if interoperability and centralization issues are left unaddressed, the world will never migrate from Web2 to Web3. Read More.

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Infinity Ward targets late 2022 release for Modern Warfare and Warzone sequels

TechSpot

The new titles, teased by a Call of Duty blog community update, will use a brand new game engine developed by Infinity Ward (IW). The new engine's design provides better integration between the primary CoD and Warzone titles, which has been a continuous struggling point for developers. The new game.

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Meta’s Quest 2 Super Bowl ad takes a retired animatronic dog into the metaverse

The Verge

Image: Facebook. Meta has debuted its Quest 2 Super Bowl ad ahead of the big game, and it’s hard to get a grasp on how exactly it’s supposed to promote the metaverse (via Wall Street Journal ). It evokes a strange mix of nostalgia — and the slight fear — associated with a childhood spent around unsettling animatronics, all while simultaneously giving off Five Nights at Freddy’s and Black Mirror vibes.

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GEP Procurement & Supply Chain Tech Trends Report

The technological landscape is dynamic and changes quickly. And for procurement and supply chain leaders looking to harness the power of technology to navigate complex challenges and an uncertain business environment, keeping up with the latest trends can be its own obstacle. So, what’s on the technological horizon for procurement and supply chain for the year ahead?

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Amazon may be producing a live-action Blade Runner series

TechSpot

According to Variety, the series has been dubbed Blade Runner 2099, and it will act as a follow-up to Blade Runner 2049. Judging by the name, we're assuming BR 2099 will be set fifty years into the future -- but it's way too early to say whether or not there.

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Netflix orders docuseries on crypto laundering couple

The Verge

Heather Morgan, aka Razzlekhan, was arrested with her husband for allegedly laundering $4.5 billion worth of Bitcoin. | Image: Razzlekhan. Netflix is gearing up to create a documentary series about the couple who allegedly laundered $4.5 billion worth of stolen Bitcoin (via Variety ). This comes just days after Ilya Lichtenstein and Heather Morgan were arrested in connection with the crimes — and not long after many of us (regrettably) became aware of Morgan’s rapping alter-ego, Razzlekhan , aka

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AMD and Xilinx will pair up on Valentine's Day

TechSpot

Xilinx and AMD began the proceedings at the end of October 2020. It was simple from the outset; both Xilinx and AMD were publicly traded, and AMD wanted to exchange shares with Xilinx. A ratio of 1.7234 was set: for each share of Xilinx a shareholder owns, they will receive.

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FTC Warns the Public Not to Let Online Romance Scammers Turn Them Into ‘Money Mules’

Gizmodo

Based on the incredible amount of South Korean romance dramas Netflix recommends to my poor soul, I can guarantee you that I’m a sucker for a good love story. However, I’m not a fan of getting scammed, and come as a messenger bearing a humble warning: Online love and money will almost certainly result in an unhappy… Read more.

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7 Pitfalls for Apache Cassandra in Production

Apache Cassandra is an open-source distributed database that boasts an architecture that delivers high scalability, near 100% availability, and powerful read-and-write performance required for many data-heavy use cases. However, many developers and administrators who are new to this NoSQL database often encounter several challenges that can impact its performance.

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Elden Ring's 'Minimum' system requirements were briefly revealed, then removed

TechSpot

But that's where things get a little strange. First of all, the requirements were unusually steep for a FromSoftware game -- Sekiro, a beautiful title by just about any standard, can run on a GTX 760 or a Radeon HD 7950, whereas Elden Ring apparently requires a GTX 1060.

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How to frame meaningful security conversations with the corporate board

Venture Beast

Ransomware and data theft are affecting numerous businesses, and corporate boards are turning to their CISOs for strategy and assurance. Read More.

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GeekWire Podcast: The realities of Amazon’s pay increase; inside Microsoft’s HoloLens business

GeekWire

Amazon’s increase in base pay and Microsoft’s HoloLens were in the news this week. (GeekWire Photo / Microsoft Image). Our guest on the GeekWire Podcast this week, Ashley Stewart , is a Seattle-based senior tech correspondent for Insider who reports on Microsoft and Amazon. She and her colleagues reported on Amazon’s executive exodus and its internal deliberations about compensation in advance of the increase in maximum base pay announced by the company this week.

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Hell Yeah, Moon Knight In a Suit

Gizmodo

With Moon Knight getting ever closer to release, Marvel Studios is slowly beginning to peel back the cape on Oscar Isaac’s lunar superhero. While fans went absolutely giddy at seeing the updated version of Marc Spector’s comics costume, they were more curious about if the character would wind up donning his most… Read more.

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20 Common Mistakes Made by Inexperienced Project Managers

You’ve read the PMBOK® Guide several times, taken the certification exam for project managers, passed, and you are now a PMP®. So why do you keep making rookie mistakes? This whitepaper shows 20 of the most common mistakes that young or inexperienced project managers make, issues that can cost significant time and money. It's a good starting point for understanding how and why many PMs get themsleves into trouble, and provides guidance on the types of issues that PMs need to understand.

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LG’s 27-inch Ultragear QHD gaming monitor is a steal at $280

The Verge

Wow, LG really loves robots in its product images. | Image: LG. It’s Saturday, and hopefully that means you get a chance for some R-and-R-and-D: rest, relaxation, and deals. We’ve pooled together some great tech deals to help with those first two parts. When it comes to relaxing, what puts your mind at-ease more than some twitch-response PC games? If that describes you, you might like this deal on LG’s Ultragear 27-inch QHD monitor with 2560 x 1440 resolution and 144Hz refresh rate.

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Jujutsu Kaisen's Getting a Second Season.in 2023

Gizmodo

If you’re a fan of shonen anime , chances are you’ve heard of Jujutsu Kaisen. Based on the manga of the same name by Gege Akutakmi, the series sees teenager Yuji Itadori learn to become a Jujutsu sorcerer to fight Curse spirits after swallowing the finger of a powerful Curse named Sukuna. It premiered in October 2020… Read more.

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MoviePass’ CEO wants in on the metaverse

The Verge

MoviePass is set to return this summer after being swooped up and resuscitated by its original co-founder Stacy Spikes. During a launch presentation on Thursday, Spikes took the stage in New York to hype the relaunch of his embattled movie ticket subscription service. There was plenty of fanfare and, somewhat bizarrely, references to Web3 technology.

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Shang-Chi is in Barbie, Because What is Reality Anymore?

Gizmodo

Mattel’s upcoming Barbie movie —yes, really, this is happening —is becoming more newsworthy than you’d originally expect. The upcoming film already drew attention when it was announced that Little Women’s Greta Gerwig would direct it, with Margot Robbie in the title role. Now, in addition to the recent additions of Ryan… Read more.

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Reimagined: Building Products with Generative AI

“Reimagined: Building Products with Generative AI” is an extensive guide for integrating generative AI into product strategy and careers featuring over 150 real-world examples, 30 case studies, and 20+ frameworks, and endorsed by over 20 leading AI and product executives, inventors, entrepreneurs, and researchers.

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Mexico’s cultural appropriation ban is off to a messy start

The Verge

Illustration by Claudia Chinyere Akole. A law meant to protect Indigenous art might just be lip service The first embroidery stitch María Méndez Rodríguez learned at the age of 7 was the chain stitch. It’s the same one that, years later, she would teach to her seven children. At 42, Méndez has mastered advanced stitches like the closed buttonhole and rococo.

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The Thunderbolts Are Back, This Time as Good Guys?

Gizmodo

As corners of the Marvel universe are often wont to do, a new team of superbeings is being announced for their own team book set to release in a couple of months. This time, it’s the fan-favorite Thunderbolts , though it’s not exactly the original setup of B and C-tier Marvel baddies and antiheroes trying to redeem… Read more.

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