Sat.May 05, 2018 - Fri.May 11, 2018

Marketing Innovation Starts And Ends With Customer Obsession

Forrester IT

Despite all the monumental changes to technology and media which afford marketers the capabilities to build emotion-rich customer relationships, they frequently struggle to rise above roles as brand despots or sales vassals. But don’t blame the tools.

Media 331

Google We Have A Problem With Duplex: Cool tech, but needs bounding


Have you seen the really cool demo of Google Duplex? This is a fantastic demonstration that combines voice recognition, machine learning and very capable voice synthesis to show how AI can interact with people to get things done.

Google 292

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What your provider won’t tell you about cloud security

David Linthicum

Everyone loves insider tips. In the case of cloud computing, the tips that matter are mostly about cloud security approaches and technology. To read this article in full, please click here (Insider Story

What can you DO with Machine Learning?

Eric D. Brown

Everyone’s talking about machine learning (ML) and Artificial Intelligence (AI) these days. If you are a CxO or work in IT or marketing, I’d bet that you hear these terms more than you probably want to.

Data Analytics in the Cloud for Developers and Founders

Speaker: Javier Ramírez, Senior AWS Developer Advocate, AWS

You have lots of data, and you are probably thinking of using the cloud to analyze it. But how will you move data into the cloud? In which format? How will you validate and prepare the data? What about streaming data? Can data scientists discover and use the data? Can business people create reports via drag and drop? Can operations monitor what’s going on? Will the data lake scale when you have twice as much data? Is your data secure? In this session, we address common pitfalls of building data lakes and show how AWS can help you manage data and analytics more efficiently.

Call For Participation: B2B Measurement and Analytics Providers

Forrester IT

Are you an analytics platform or service provider serving primarily B2B businesses? Does your product or service help B2B insights professionals measure their results, understand B2B customers, and drive market growth? Well, I need your help to help the buyers that need your products and services.

B2B 241

Adapting the U.S. Approach to Strategic Deterrence In An Age Of Rapid Technology Change


Deterring strategic attack on the United States, and its allies and partners, has been a central goal of U.S. national security strategy since at least the advent of the nuclear age. While the goal has remained consistent, the challenges in meeting the goal have not.

More Trending

10 competitors Cisco just can't kill off

Network World

10 competitors Cisco just can't kill off Image by IDG / jesadaphorn, Getty Images Creating a short list of key Cisco competitors is no easy task as the company now competes in multiple markets.

Map Your Way To Digital Technology Mastery

Forrester IT

Forrester defines digital transformation as harnessing digital assets to continually improve customer outcomes while increasing operational agility. Digital transformation is a state of being, it’s not something with definitive beginning and ending points, but a constant state of motion.

Agile 238

In Cybersecurity, Accountability Could be the Ultimate Innovation


When accountability is used as innovation, it not only drives social change but also helps solve seemingly intractable problems. Here’s a recent example: In the fall of 2014, CVS decided to stop selling cigarettes. The company would forego $2 billion in revenue, because “the sale of tobacco products is inconsistent with our purpose – helping […]. CTO Cyber Security News

Sony to Impede Gaming Piracy With Blockchain Integration

Doctor Chaos

Sony has announced plans to reduce the piracy of its games by introducing a form of digital rights management (DRM) that relies on the blockchain instead of third-party operators. What Is Digital Rights Management?


The Best Sales Forecasting Models for Weathering Your Goals

Every sales forecasting model has a different strength and predictability method. It’s recommended to test out which one is best for your team. This way, you’ll be able to further enhance – and optimize – your newly-developed pipeline. Your future sales forecast? Sunny skies (and success) are just ahead!

Why CIOs Should Stop Putting Employees In Boxes

The Accidental Successful CIO

CIOs need to stop classifying their employees by placing them in a box Image Credit: jon jordan. As the person with the CIO job, you by necessity meet a lot of people. Many of these people work for you and so it’s important that you remember who they are.

HaiDiLao Cooks The Competition With Memorable Customer Service

Forrester IT

How to differentiate your brand in highly competitive markets, especially when competitors promptly copy anything that works? Learn from HaiDiLao, China’s most popular chain of hot-pot restaurants. HaiDiLao evokes positive emotions from customers with memorably crafted human interactions.

How To 233

Facebook Seeks A Public Policy Manager, Cybersecurity Threat Disruption


My sincere hope is that one of our CTOvision readers is selected for a position that Facebook has just advertised for. The job, titled a Public Policy Manager for Cybersecurity Threat Disruption, is a recognition that the companies we trust with our data should, and will, play greater roles in protecting our data, including leaning […]. CTO Cyber Threats Cyber War News

Getting grounded in IoT networking and security

Network World

download. Getting grounded in IoT networking and security. The internet of things already consists of nearly triple the number of devices as there are people in the world, and as more and more of these devices creep into enterprise networks it’s important to understand their requirements and how they differ from other IT gear. To read this article in full, please click here

How to Choose the Best Embedded Analytics Solution to Modernize Your Application

If you are looking to modernize your application to improve competitiveness, then one of the quickest wins you can have is to embed sophisticated analytics that will wow your existing and prospective customers.

How Is Data Science Transforming Web Development?


Web app development is about to undergo a significant revolution triggered by the rise of data science. So far, developers have created apps based on focus groups, surveys and educated guesses about the needs and wants of users. This old way of working is biased and cannot include the input.

Learn How To Elevate Digital At Forrester’s Digital Transformation Forum Mumbai 2018

Forrester IT

While the idea of digital has been around for years now, Indian firms are still at the beginner stage of digital maturity. Let’s face it – being digital is hard, especially for executives who are yet to come to terms with transformative impact it has on their organization.

How To 227

How Amazon and Starbucks are Impacting the Cryptocurrency Market


According to statista, Amazon and Starbucks reported net sales of $178 billion and $2.88 billion in 2017, respectively, evidence these two companies are major players with global presence. Recently, both Amazon and Starbucks have showed intention to use blockchain technology and/or virtual currency in their systems. Amazon hinted at this move through a survey targeting […]. Blockchain and Cryptocurrency CTO News

.Net 207

Ascent B2B IT Forum: Reimagining the Future of Work in the Enterprise

The Investing Edge

The proliferation of technology is impacting our everyday lives in a big way. From navigating our route to work to facilitating mundane everyday tasks, technology is proving as disruptive as anything we’ve ever experienced.

B2B 91

Machine Learning for Builders: Tools, Trends, and Truths

Speaker: Rob De Feo, Startup Advocate at Amazon Web Services

Machine learning techniques are being applied to every industry, leveraging an increasing amount of data and ever faster compute. But that doesn’t mean machine learning techniques are a perfect fit for every situation (yet). So how can a startup harness machine learning for its own set of unique problems and solutions, and does it require a warehouse filled with PhDs to pull it off?

Setup Co-Management CA PKI Request Export Certificates


I struggled to setup the PKI infrastructure in my lab environment. Setting up PKI infra is not a very easy task for SCCM admins. But, I felt that it’s straightforward when I tried the method explained in this post. In this post, we will see how to setup lab PKI (Certificate Authority) infra for co-management. […]. The post Setup Co-Management CA PKI Request Export Certificates appeared first on SCCM Intune Real World Enterprise Experience Blog by Anoop C Nair.

Marketing Innovation Requires “Process, Process, Process!” (Channeling Jan Brady)

Forrester IT

Marketing has come a long way but it is not yet customer-obsessed. To address this gap, we’re pleased to announce the launch of Forrester’s new The Marketing Innovation Playbook. It’s time for companies to undergo a marketing makeover. This playbook guides brands through assessing four pillars: Mindset, Talent, Process, and Insights. Marketing innovation” and “process,” you […].

B2B 220

What The Board Needs To Know About the GDPR


Executives in businesses around the globe have been tracking The European Union's (EU) General Data Protection Regulation (GDPR), which goes into effect 25 May 2018. Those who operate primarily in the EU have had plenty of time to focus on this and no excuses for not paying attention. Those who operate primarily elsewhere also have […]. CTO Cyber Security News The Boardroom

Data 195

Ascent B2B IT Forum: Reimagining the Future of Work in the Enterprise

The Investing Edge

The proliferation of technology is impacting our everyday lives in a big way. From navigating our route to work to facilitating mundane everyday tasks, technology is proving as disruptive as anything we’ve ever experienced.

B2B 91

B2B Pocket Playbook: End-to-End Guide to Sales Enablement

Sales enablement is the strategic process of providing sales teams with the content, guidance, and mentorship needed to engage targeted buyers. It’s all about equipping sales professionals with the tools they need to put their best-selling foot forward. And if sales teams want to continuously sell better -- and faster -- their sales enablement process must have a game-winning strategy. It's time for you to start selling smarter - and hitting your sales number - with the best B2B database in the market. Get started today.

Streamlining the Manufacturing and Automotive Treasury Function

Perficient - Digital Transformation

The strategic vision of the manufacturing and automotive treasury function is to deliver efficiency, control, and scalability.

Introducing Forrester’s Asset Intelligence Model (AIM) For Asset Management

Forrester IT

During my presentation at RSA Conference 2018 this year, I discussed what I refer to as the “Heisenberg Uncertainty Principle of Asset Management,” which states that it’s impossible to maintain an asset inventory list in a constantly evolving environment.

Hannibal: I will either find a way or make one


All great history has drama. It is forged by leaders leading groups through challenges. The great's never give up. No where is this better demonstrated than in the persistence of Hannibal, whose invasion of Rome required him to pass two impassable mountain ranges. And he had to cross them with massive armies and their supplies, […]. CTO Cyber Threats Cyber War News

Groups 190

Ascent B2B IT Forum: Reimagining the Future of Work in the Enterprise

The Investing Edge

The proliferation of technology is impacting our everyday lives in a big way. From navigating our route to work to facilitating mundane everyday tasks, technology is proving as disruptive as anything we’ve ever experienced.

B2B 91

Microservices: The Dark Side

Speaker: Prem Chandrasekaran

A few years ago, Barclays embarked on a journey to migrate its legacy services to a modern tech stack with the objective of achieving a high level of scale, resilience, and reliability. During the incremental, iterative move towards an ecosystem of focused, distributed services, it’s fair to say that the company discovered the challenges of distributing objects. Join us for an episode you can’t miss if you’re finding it a lot harder to architect in practice than in theory, and learn how you can shed light on the dark side of microservices.

Food Delivery Via Drones: A Reality in Iceland


Goldman Sachs predicts that a $100+ billion market opportunity for drones will exist until 2020 – and that’s not just for military usage.

Retail 119

Amazon Prime, a loyalty program by any other name…

Forrester IT

A few weeks ago, Jeff Bezos revealed in the annual shareholder letter that Amazon Prime now has over 100M members. But even more noteworthy than its size is its revenue impact. In 2017, Amazon shipped more than $5B items through Prime. Now, Amazon Prime isn’t like other loyalty programs you see in the marketplace. For […]. age of the customer

6 Reasons your Threat Intelligence Process Needs Musubu


Editor's note: Wayne is a friend and a great technologist I have admired for years because of his constant focus on keeping technology focused on outcomes for others. It has been very exciting to watch him and his team bring this new capability to life.-bg bg Today we are pleased to announce that Musubu is now […]. CTO Cyber Security

What is AIops? Collaboration, Practices, and Principles for Delivering AI Solutions

Social, Agile and Transformation

I heard about the term AIops term last week at The AI Conference, presented by O'Reilly and Intel AI. Is this a real practice? My answer is yes and here's why. Consider that DevOps is the practice to align developers and operations on the agility, speed, and stability of making software releases. DevOps aims to align a multidisciplinary team on conflicting missions and priorities by. AI cio cloud computing data management data scientist DevOps digital transformation

Intel 118

Pressure Points: How to Ensure Your B2B Pipeline Passes Inspection

This eBook highlights best practices for developing a pipeline management process that helps sales leaders and their team C.L.O.S.E (you’ll see what we mean in this eBook) more revenue through data-driven prospecting, stage analysis, and subsequent sales enablement.