2024

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20 Expert Gen AI Predictions for an Ambitious 2025

Social, Agile and Transformation

Discussions with leaders from vtech companies focused on CIO's gen AI expectations for 2025, highlighting the shift towards pragmatic AI applications amidst fading LLM hype. Key predictions include the rise of agentic AI, increased focus on data privacy, and the need for effective change management to support innovation and employee engagement.

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Does ChatGPT Search mean the end for traditional search engines?

Dataconomy

OpenAI has launched ChatGPT Search, an AI-powered competitor to Google, Bing, and Perplexity. Initially announced as SearchGPT in July, it now integrates visual graphics and sources for queries on topics like weather, news, and stocks. Powered by GPT-4o, it partners with leading news organizations. Currently available to ChatGPT Plus and Team users, it offers conversational responses, citing sources for deeper exploration.

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Serverless Is Trending Again In Modern Application Development

Forrester IT

For a time, it appeared that the reach of serverless platforms had exceeded their grasp. After some notable success stories like the high-profile “serverless-first” Capital One strategy, hype appeared to be dying down.

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How to Build a High-Performance Team

Hacker Earth

A high-performance team thrives by fostering trust, encouraging open communication, and setting clear goals for all members to work towards. By focusing on these elements, you can promote a culture of collaboration and innovation. Effective team performance is further enhanced when you align team members’ roles with their strengths and foster a prosocial purpose.

How To 62
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The 2025 Recruitment Playbook

The 2025 Recruitment Playbook by Procom is a strategic guide tailored for hiring managers to navigate the evolving talent landscape. Highlighting innovations like AI-driven tools and data analytics, the playbook empowers leaders to streamline processes, enhance candidate experiences , and foster diversity and inclusion. It provides actionable insights for every recruitment stage—from sourcing and screening to onboarding and retention.

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AI And GenAI Are Game-Changers For Enterprise Architecture Leaders

Forrester IT

AI and, most recently, generative AI (genAI) have uncovered the true power of automating tasks that previously were tedious to complete or difficult to improve the efficiency of the work within a singular domain of the business.

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Beyond the Hype: AI in Small to Medium Enterprises

Eric D. Brown

Artificial Intelligence. It’s everywhere today. Big companies are throwing millions at it, tech giants are duking it out to be the AI leader, and every other news article, LinkedIn post, and blog post seems to be about some groundbreaking AI application. But where does that leave the small to medium enterprises (SMEs)? If you’re running an SME, you might feel left out of the AI conversation, wondering if this technology is just for the big players with deep pockets.

More Trending

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Apple’s first foray into smart home camera market

Dataconomy

Apple is making its first foray into the smart home camera market, with plans to release a security camera in 2026. This upcoming launch aims to reshape home security by offering seamless integration with Apple’s ecosystem, bringing privacy and advanced connectivity into focus. Apple’s smart home camera could profoundly impact the current $7 billion home security camera industry, as Kuo notes , by delivering a device that works flawlessly with Apple devices like the iPhone, Apple Watch, and Appl

Apple 69
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Building a Strong Talent Pipeline: Strategies for Effective Sourcing and Engagement

Hacker Earth

Struggling to find the perfect candidate when a position opens up? Build a strong talent pipeline to streamline your hiring process and have qualified candidates ready when you need them! Think of a talent pool like a well of qualified candidates you can tap into whenever you need to fill a role. It’s a proactive approach to recruitment, ensuring you have a steady stream of top talent ready to jump on board.

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Six steps to creating a successful IT strategy: A guide for CIOs

CIO Business Intelligence

In today’s rapidly evolving technological landscape, the role of the CIO has transcended simply managing IT infrastructure to becoming a pivotal player in enabling business strategy. The IDC IT Strategy Framework provides a structured approach for CIOs to align IT initiatives with business goals, ensuring that technology investments drive organizational success.

Strategy 133
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Virtual Recruitment- Ensuring Inclusivity in a Remote World

Go Hire- IT

Virtual Recruitment: Ensuring Inclusivity in a Remote World In today’s evolving job market, virtual recruitment has emerged as a crucial strategy for organizations aiming to attract a diverse talent pool. With the rise of remote work, companies are now presented with unprecedented opportunities to engage candidates from various backgrounds. Image Source This article explores the best practices for fostering inclusivity during the recruitment process, ensuring that every potential employee feels

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Activating Intent Data for Sales and Marketing

Sales and marketing leaders have reached a tipping point when it comes to using intent data — and they’re not looking back. More than half of all B2B marketers are already using intent data to increase sales, and Gartner predicts this figure will grow to 70 percent. The reason is clear: intent can provide you with massive amounts of data that reveal sales opportunities earlier than ever before.

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4 prerequisites for IT leaders to navigate today’s era of disruption

CIO Business Intelligence

For its Generative AI Readiness Report, IT services company Avanade surveyed over 3,000 business and IT executives in 10 countries from companies with at least $500 million in annual revenue. Unsurprisingly, more than 90% of respondents said their organization needs to shift to an AI-first operating model by the end of this year to stay competitive — and time to do so is running out.

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AI Expertise in Business Strategy: The New Competitive Edge

Eric D. Brown

A recent Harvard Business Review article about AI expertise in business strategy got me thinking. While everyone’s talking about AI replacing jobs or automating tasks, a more fundamental shift is happening: AI is completely changing how companies develop and maintain strategic expertise. Traditionally, companies succeed by having better expertise than their competitors in key areas.

Strategy 130
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AI Computing Will Change The World By Empowering People, Not Automating Tasks

Forrester IT

Most of the hype and boardroom enthusiasm for genAI stems from the belief that AI machines will automate the repeatable tasks that people used to do, thereby saving firms money with fewer employees doing more work. While we believe that’s true for rote knowledge tasks and some knowledge worker roles, it’s not really the point.

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Generative AI Marketing Use Cases In APAC

Forrester IT

I’m pleased to announce the publication of the second of my two APAC generative AI (genAI) B2C marketing reports, Generative AI Marketing Use Cases In APAC (client-only access).

B2C 535
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GEP Outlook Report 2025

For years, you and your team have fought an uphill battle. Supply disruptions. Cost pressures. ESG compliance. You name it, and you’ve had to navigate it. In 2025, many challenges will persist, but procurement and supply chain teams have a powerful tool with rapidly advancing capabilities to tackle them — artificial intelligence (AI). The GEP Outlook 2025 report examines the disruptive transformation AI is driving in procurement and supply chains, alongside other key trends and the macroeconomic

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IBM Surrenders SIEM While PANW Tries To Gain Ground On Tech Titans

Forrester IT

In a busy week for SIEMs to be merged or divested, Palo Alto Networks (PANW) announced that it’s acquiring IBM’s QRadar SaaS business and migrating those customers to its Cortex® XSIAM® platform. In addition, PANW gets QRadar intellectual property rights as part of the deal.

IBM 528
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Our New Converstational AI Wave: GenAI And LLMs Drive A Vendor Revolution

Forrester IT

Let me start by stating the obvious: Automation has its best home in the contact center. At many brands, agents make up 10% of the workforce. They are the face of your brand to your customers, providing critical empathy and solving important problems.

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ServiceNow And Atlassian: The Rise Of IT Management Platforms

Forrester IT

As one of the Forrester analysts in attendance this spring at the ServiceNow Knowledge 2024 and Atlassian Team 24 conferences, I noticed a palpable change.

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Falcon Fallout: What’s Next For CrowdStrike, Competitors, And CISOs

Forrester IT

With the July 19th incident that impacted CrowdStrike Falcon® customers globally, CrowdStrike has significantly damaged customer trust. CrowdStrike’s initial Post Incident Review outlines a number of reasonable steps they plan to take to regain that trust including: Improved testing protocols Staged deployments External QA of both its code and its end-to-end processes.

Trends 509
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4 HR Priorities for 2025 to Supercharge Your Employee Experience

Speaker: Carolyn Clark and Miriam Connaughton

Forget predictions, let’s focus on priorities for the year and explore how to supercharge your employee experience. Join Miriam Connaughton and Carolyn Clark as they discuss key HR trends for 2025—and how to turn them into actionable strategies for your organization. In this dynamic webinar, our esteemed speakers will share expert insights and practical tips to help your employee experience adapt and thrive.

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OpenAI’s o3: Hype Or A Real Step Toward AGI?

Forrester IT

OpenAI's new o3 and o3-mini models are generating excitement with claims of advanced reasoning capabilities, fueling the AGI debate. With impressive benchmarks in visual reasoning, mathematics, and coding, these models showcase progress, but still have limitations like struggles with contextual understanding and ambiguity. While AGI remains distant, the continuous evolution of these models highlights both opportunities and challenges for organizations working with AI technologies.

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Digital Sovereignty Is Changing The Cloud Market

Forrester IT

In 2023 global cloud vendors all came up with their own digital sovereignty solution to address rising concerns from their customers. However, when I ask customers and vendors to define what digital sovereignty means for them, silence is the most common response.

Cloud 523
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The Ten Most Important Cloud Trends For 2024

Forrester IT

Forrester’s top ten cloud trends for 2024 report is out. No one will be surprised that AI figures prominently. Yet there are other fundamental shifts in play — the rise of the intelligent edge, increased cloud compliance complexity, and (finally!) mature multicloud networking offerings.

Trends 502
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The CEO’s Guide To Building Generative AI

Forrester IT

Creating our generative AI tool, Izola, taught us some very valuable lessons. Here are five that may help you on your own genAI journey.

Tools 500
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15 Modern Use Cases for Enterprise Business Intelligence

Large enterprises face unique challenges in optimizing their Business Intelligence (BI) output due to the sheer scale and complexity of their operations. Unlike smaller organizations, where basic BI features and simple dashboards might suffice, enterprises must manage vast amounts of data from diverse sources. What are the top modern BI use cases for enterprise businesses to help you get a leg up on the competition?

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Opposites Attract: LogRhythm And Exabeam To Merge

Forrester IT

Today, LogRhythm and Exabeam announced their intent to merge into a single company.

Microsoft 505
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Align Budget Planning To Accelerate Performance In 2025

Forrester IT

Business and technology leaders are gearing up to spend in the coming year. Making the most of modest budget hikes will take cross-functional collaboration, a willingness to part with outdated tech, and strategic experimentation with (and beyond) AI.

Budget 497
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Announcing Our Inaugural AI Foundation Models For Language Forrester Wave™ — 21 Criteria To Consider, Beyond Benchmarks

Forrester IT

AI researchers and scientists love their benchmarks and model parameter counts, but perhaps not as much as tech journalists love to report on them. Every week there is news about a model beating a benchmark or exceeding parameter counts.

Research 502
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CrowdStrike Global Outage: Critical Next Steps For Tech And Security Leaders

Forrester IT

What We Know – And What To Do Now Technology leaders woke up to find that a software update by cybersecurity vendor CrowdStrike had gone badly wrong and disrupted major systems at organizations across both countries.

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2024 Salary Guide

Procom’s 2024 Salary Guide provides critical insights into the latest hiring trends, in-demand IT roles, and competitive pay rates across Canada and the U.S. It highlights key market dynamics such as the growing demand for remote work, skills-based hiring, and flexible staffing solutions. With detailed pay rate data for top IT positions like Cybersecurity Consultants, Cloud Engineers, and Salesforce Developers, this guide is an essential resource for companies looking to stay competitive in toda

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The State Of Consumer Usage Of Generative AI, 2024

Forrester IT

As is often the case with poorly understood tech that promises to change the world, consumers worry about its ethics and human impact. Yet a vast majority of these skeptics will use (and love) genAI during 2024, whether they know it or not.

B2B 504
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Ten More Important Emerging Technologies For 2024

Forrester IT

As AI continues to dominate the technological landscape in 2024, security, the need for trust, and innovation in advanced computing remain vital. These trends influenced our selection of the next 10 top emerging technologies for 2024.

Trends 487
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Slouching Towards Ubiquity: Five Notable Fintech Companies

Forrester IT

Fintech is slouching towards ubiquity (see image below). As it does, fintech will evolve into a broadly held mindset in contrast to being defined as a type of company, a specific set of startups, a category of product types, or a series of new business models.

Company 495
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An Actual Complete List Of SOC Metrics (And Your Path To DIY) 

Forrester IT

I take a lot of inquiry questions from Forrester’s security and risk clients about security operations (SecOps). A common question I get is, “What core metrics does SecOps need to track?

Security 492
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Predicting the Future of Sales: How AI and Automation Will Revolutionize Strategies

In this exploration, we're diving into predictions about the future of sales. We're talking about a complete shake-up powered by automation and artificial intelligence (AI). These aren't just fancy tools — they're real game-changers. Automation and AI are here to redefine every interaction, making them smarter, faster, and more meaningful. From personalized customer journeys to streamlined sales processes, the goal is to make every moment count, enhancing both efficiency and connection.