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CIOs Have To Treat Social Media With Care

The Accidental Successful CIO

Hackers can learn a lot from a CIO’s social media Image Credit: Blogtrepreneur Every person with the CIO job knows what social media is. In fact, we all probably have Facebook, LinkedIn, and other social media accounts. Alternatively, they might pretend to be you to trap somebody else at your business.

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Do You Need A Social Media Program?

IT Toolbox

Social media is one of the hottest trends in marketing. Dozens of articles tell you that if you don't have a social media program you're missing an important part of a modern marketing strategy. It may be that you don't need

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Social media used to be free. Not anymore.

Vox

Friso Gentsch/picture alliance via Getty Images You used to pay for social media with your eyeballs. If you’re not paying for the product, you are the product” has long been a common refrain about the business of social media. But now, this free model of social media — subsidized by advertising — is under pressure.

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Liftoff Tips for a Social Media Program

CIO Musings

I frequently talk to customers, both internal and external, about how to get started with social media. When I ask customers why they want to accomplish with a social media presence, I get a wide range of answers. This is part of the problem with the consumerization of Social Media. Resistance is not futile.

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A Social Take On Social Selling

Forrester IT

Social selling is one of my B2B Marketing and Sales team’s top inquiry topics. We’ve also helped numerous clients plan and execute effective social selling programs.

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Seattle Schools vs. Social Media: What’s at stake in the suit against TikTok, Instagram, and others

GeekWire

Here are some of the key points to know: Seattle Public Schools is suing the social media giants for damages stemming from what the suit describes as a youth mental health crisis in Seattle and across the country. Related Story: Are social media companies to blame for youth mental health crisis? It’s complicated.

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Smart Social Media: How to Stay Creative and Safe

SecureWorld News

Social media is allowing companies to show their creativity and personality to customers and the world like never before. Today, businesses have the ability to reach millions of people through social media—regularly and as creatively as they dare. How does AI boost social media? A staggering 4.62

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