Forrester IT

JANUARY 29, 2021

Social media is ubiquitous, from social networks to forums to brand-created communities to messaging apps. Brand marketers shouldn’t be asking if their consumers are on social media, but rather, “Do they want to hear from my brand?”

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Social Media Network Report 539

Forrester IT

FEBRUARY 1, 2021

A determined group of small investors have used the power of social media to punish “the smart money” by pushing the price of GameStop, a widely shorted stock, from $19 to $325 (as of this writing). It’s a story straight out of the Sherwood Forest, with a stopover in Holland. As the saga continues to […].

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Media Social Meeting Groups 375

Forrester IT

JANUARY 19, 2022

In 2021, US-based social media platforms such as Facebook, Instagram, Snapchat, TikTok, and even Twitter piled on user shopping features, paving the way for 61% of US online adults under 25 years old saying that they’ve completed a purchase on a social network without leaving the website or app.

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Social Media Network 370

Forrester IT

NOVEMBER 28, 2023

Generative AI’s emergence triggered a landslide of interest and experimentation across sectors, including social media and content. The rapid evolution of generative AI technology within the social tech landscape sparked a race among providers […]

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Social Media Software Software 380

Forrester IT

MAY 18, 2022

Have you thought about whether your audiences use social media to interact with your brand, and in which part of the customer lifecycle they use in social media? Our recent survey found that Chinese social users are super active and show greater acceptance of social media.

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Social Media Survey 195

IT Toolbox

OCTOBER 17, 2022

Learn from Francisco Lacayo how to build a social media marketing funnel that converts prospects to customers. The post How To Build a Profitable Social Media Marketing Funnel appeared first on Spiceworks.

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Media Social How To 246

TechSpot

MARCH 26, 2024

The law, which will go into effect on January 1, 2025, is expected to have far-reaching consequences for not only teens and their parents, but also social media companies that will have to delete the accounts of children under the age of 14. They will also have to seek parental. Read Entire Article

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Media Social Company 137

IT Toolbox

NOVEMBER 30, 2022

How can social media users stay better protected from hackers? The post Should Social Media Users Engage in a Tug-of-war with Hackers? appeared first on.

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Media Social 246

IT Toolbox

NOVEMBER 30, 2022

Check out these tips on how to boost brand engagement among sports lovers through social media. The post 6 Tips for Brands To Engage Sports Lovers With Social Media Marketing appeared first on.

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Sports Media Social How To 246

The Accidental Successful CIO

AUGUST 9, 2023

Hackers can learn a lot from a CIO’s social media Image Credit: Blogtrepreneur Every person with the CIO job knows what social media is. In fact, we all probably have Facebook, LinkedIn, and other social media accounts. Alternatively, they might pretend to be you to trap somebody else at your business.

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Media Social Network Software 130

IT Toolbox

MARCH 22, 2023

The post Why This Social Media Manager Says You Should Turn Off Your Phone appeared first on Spiceworks. Take a deep breath and learn how to deal with being addicted to our phones and burnout.

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Media Social How To 249

Forrester IT

NOVEMBER 16, 2022

US consumers have little interest in doing their shopping – let alone holiday shopping – on social media platforms.

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Media Social B2C 195

Forrester IT

OCTOBER 27, 2021

Yesterday we published the annual refresh of our Forrester social consumer segmentation. In 2021, consumers that use social media at least weekly (the heaviest users that we survey) overwhelmingly prefer to interact with friends/family over brands/companies and influencers on social media.

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Media Social Survey Company 195

Tech Republic Security

MARCH 7, 2024

Which is the best VPN for social media? Use our guide to compare key features, pros, cons, and more.

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Media Social Security Cloud 121

Tech Republic Security

APRIL 6, 2022

The Washington Post has revealed details of a contract with a software company that will allow the FBI to track social media posts. The post FBI investing millions in software to monitor social media platforms appeared first on TechRepublic.

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Media Social Software Software 210

Forrester IT

OCTOBER 10, 2018

Despite news of brands such as Nike, Adidas, Allbirds, and SeatGeek successfully selling on social networks, social media is still not a place that consumers buy products and services. Our Forrester Social Technographics® data uncovers that consumers scored the lowest in the buy stage of the […].

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Social Media Retail Network 327

Forrester IT

SEPTEMBER 12, 2023

Bytedance officially launched its social commerce experience, “TikTok Shop,” in the US. It includes features such as a dedicated shop tab for searching products or browsing product categories, the ability for creators to tag products for purchase, an affiliate funnel for sellers, secure check-out, and brand product portfolios.

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Social Security Advertising B2C 426

Tech Republic

AUGUST 30, 2023

Users of the largest social media sites in the EU now see chronological feeds and more transparency behind giant platforms.

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Media Social Guidelines Artificial Intelligence 114

Dataconomy

NOVEMBER 30, 2023

Social media platforms have evolved beyond personal networking, transforming into powerful professional communication and brand-building tools. This article explores the significance of executives engaging in social media and how social leadership can bring value to individuals and the organizations they represent.

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Social Media Authentication Industry 72

Association of Information Technology Professional

SEPTEMBER 16, 2022

Social media can be a powerful tool for business growth and connection—if used correctly. Know your goal on each and every platform you use for optimal lead generation.

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Media Social B2B Tools 130

Forrester IT

JULY 8, 2021

The channel is very large, highly diverse, and incredibly decentralized. Channel partners know that to be successful, they need to carve out a niche — whether that be by line of business, by industry (and, increasingly, by subindustry), by size of customer, geographically, technologically, and by business model.

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Media Social Groups Industry 535

Tech Republic Security

SEPTEMBER 14, 2021

Social media is overflowing with quizzes, surveys and opportunities to tell the world about yourself. Learn why you should skip these to protect yourself and your identity.

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Media Social Survey 215

TechSpot

FEBRUARY 23, 2024

There are two dozen lawsuits that accuse Meta and other social media platforms of purposely designing their products in a way that makes them addictive to children. There are also claims that the companies knowingly allow underage users to open and operate accounts. Read Entire Article

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Media Social Company 84

TechSpot

OCTOBER 27, 2023

The system, called Giant Oak Search Technology (GOST), ranks a person's social media scores from one to 100 based on what it thinks is relevant to the user's specific mission. The database is searchable using identifiers such as a person's name, address, email address, and country of citizenship. Read Entire Article

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Media Social Tools System 145

Association of Information Technology Professional

FEBRUARY 19, 2021

With the rise of remote working and permanence of online events, your social media presence and how you use social media for business has never been more important. Here are five simple steps you can take today to put social media to work for you.

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Media Social 130

Information Week

JULY 7, 2023

Social media is the first spot many security analysts go to learn about threat intelligence, creating a popular community for sharing information about cyber-attacks.

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Media Social Security 82

TechSpot

OCTOBER 9, 2023

The FTC's Data Spotlight report reveals that social media is the most popular method among scammers to steal people's money. Read Entire Article

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Media Social Report Data 120

GeekWire

OCTOBER 24, 2023

Social media apps. Her lab is exploring how social media platforms could change their approach to measure and value the well-being of its users. The business model that’s used by [social media] platforms is engagement — more engagement, more advertisers, that’s what they’re looking for,” Davis told GeekWire.

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Media Social Advertising Company 105

Tech Republic Security

NOVEMBER 23, 2021

Social media has become an integral part of modern communications, providing valuable information to businesses and individuals. Unfortunately, some of that information is just plain wrong or misleading.

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Media Social How To 156

Tech Republic Security

DECEMBER 3, 2021

When using LinkedIn and other social media accounts for professional reasons, there are important factors to consider about securing your personal data. Learn how to protect yourself from a hacker.

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Media Social How To Security 212

Tech Republic

NOVEMBER 14, 2022

Take a deep dive into Facebook, TikTok, Instagram and more with The Complete 2022 Social Media Marketing Manager Bundle. The post Learn social media marketing for just $30 appeared first on TechRepublic.

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Media Social Software Software 88

Information Week

FEBRUARY 5, 2024

Heated calls for action on child protection fueled the Senate Judiciary Committee’s hearing with the heads of Discord, Meta, Snap, TikTok, and X.

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Media Social 158

GeekWire

JANUARY 12, 2023

Social media apps. Lawsuits filed by two Washington state school districts allege that major social media companies including Meta, TikTok, YouTube and others are driving a youth mental health crisis. But is it fair to heap the blame on social media giants? Jeremy Zero Photo via Unsplash).

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Media Social Company Study 109

Trends in the Living Networks

FEBRUARY 13, 2022

A little while ago I was interviewed by Don McPherson for his 12 Geniuses podcast series on The Future of Social Media. We covered a lot of territory, starting with the history of social media through to today and beyond. I observed: Social media are a commons. It was a great conversation.

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Media Social Data Course 148

IT Toolbox

OCTOBER 19, 2017

It could be that the first time your prospects find out about you is through social media. According to a survey conducted by PwC, 39 percent say that social networks provide the main inspiration for their purchases. If you haven’t made social media part of your marketing

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Social Media Survey Network 173

TechSpot

JUNE 24, 2023

Earlier this week, a bill proposed by the Canadian Government to limit social media's ability to rebroadcast Canadian-published news content received royal assent. The Online News Act, also known as C-18, proposes that social media giants Google and Meta are required to pay media outlets for any news content shared.

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Media Social Company Government 109