article thumbnail

Agile Marketing Based on Analytical Data Insights: Improving Scrum Tactics in Brand Outreach

Eric D. Brown

Agile management and scrum-style techniques have long been accepted in fields of technology development, but have been increasingly adopted outside the tech industry over the years. Improved Scrum Marketing Management through Smart Use of Data. We’ll assume readers are familiar with the basics of scrum management.

SCRUM 124
article thumbnail

Five Trends in 2023 Strategic Portfolio Planning

CIO Business Intelligence

However, with all that said, I do think it’s clear that some current trends are under way that will continue in 2023. At a high level, I’d characterize these trends as having humanist theme. The pandemic did a lot to accelerate these digitization shifts, but I’d argue these trends will continue to accelerate.

Trends 116
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

Trending Sources

article thumbnail

10 most popular IT certifications for 2023

CIO Business Intelligence

The overall perceived value of IT certifications is shifting, according to the 2023 Tech Salary Trends report from Dice. Certified ScrumMaster Offered by the Scrum Alliance, the Certified ScrumMaster certification validates your knowledge of the Scrum framework and your expertise and ability to apply it in the workplace.

SCRUM 124
article thumbnail

Innovation Unleashed: Strategies for Driving Product Innovation in Tech Management

Kitaboo

The perpetual shifts in consumer demands and market trends necessitate an ongoing pursuit of innovation. Strategies include: Scrum and Sprints: Break down tasks into manageable sprints, allowing for continuous improvement and flexibility.

article thumbnail

Best business analyst certifications to level up your career

CIO Business Intelligence

Business analysts help organizations make the most of the data they collect by finding trends, patterns, and errors that might otherwise go unnoticed. The course promises to make you an expert in Excel, CBAP, Tableau, Scrum, SQL, and CCBA.

article thumbnail

What is a business analyst? A key role for business-IT efficiency

CIO Business Intelligence

Business analysts need to know how to pull, analyze and report data trends, share that information with others, and apply it to business goals and needs. Business analyst skills The business analyst position requires both hard skills and soft skills.

Analysis 128
article thumbnail

5 key mistakes IT leaders make at board meetings

CIO Business Intelligence

We both worked in the construction industry, so, for example, we might help these executives understand Scrum in software development by comparing it to design-build and agile construction project methodologies. One approach both Puglisi and I recommend is to answer technical questions with analogies from your industry.

Meeting 129