The program seeks to attract small and medium-size businesses by offering incentives to move their workloads to the cloud. Credit: cybrain Amazon Web Services on Wednesday made its global Lift program available in India, targeting small and medium-size businesses with revenue ranging from 800 million to 6.25 billion rupees. The Lift program, according to AWS, offers promotional credits and nearly 200 AWS services to help enterprises move on-premises workloads to the cloud. The India Lift program allows enterprises within the designated revenue range, regardless of their status as an AWS customer, to join the program. “New and existing customers that join the program will receive a starter pack of AWS Promotional Credits over 12 months, providing access to all 200 fully featured services on AWS,” the company said, adding that the program had no lock-in or hidden clauses. The first dollar billed to the subscribing enterprise will unlock 62,000 rupees worth of promotional credits, AWS said, adding that increased usage of AWS services could help a subscribing enterprise unlock a maximum of 6.9 million rupees in promotional credits over the 12-month period. The promotional credit will be used to offset the total AWS bill of the enterprise, AWS said. In a similar move last month, Google Cloud started offering a new type of contract, dubbed Flex Agreements, to incentivize enterprises to move workloads to its data centers. AWS has been investing heavily in India to ramp up its operations. Last year, it launched its second region in India and said it was committing $4.4 billion (364 billion rupees) through the end of 2030 to scale scale cloud services in the country. Related content news Boomi burnishes API management capabilities The launch version of the framework comes with four agents — Boomi Answers, Boomi DesignGen, Boomi DataDetective, and Boomi Scribe. By John Leyden May 10, 2024 4 mins APIs PaaS feature TIAA modernizes the customer journey with AI The financial services organization overhauled its customer service operations, weaving together machine learning models, generative AI, and customer journey mapping to improve customer experience and predict trouble points. By Paula Rooney May 10, 2024 6 mins CIO 100 Digital Transformation Artificial Intelligence feature 10 IT skills where expertise pays the most Data from Dice sheds light on 10 enterprise mainstay skills where IT pros who have honed their craft to expert level can earn five-figure salary premiums. By Sarah K. White May 10, 2024 8 mins Salaries IT Jobs IT Skills feature What is ERP? Enterprise resource planning systems explained Enterprise resource planning (ERP) systems standardize, streamline, and integrate processes across a wide range of business functions. Here’s what to know about these critical IT systems. By CIO staff and bart_perkins May 10, 2024 12 mins ERP Systems Enterprise Applications PODCASTS VIDEOS RESOURCES EVENTS SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe