In this case study, Blackhawk Network’s Cara Renfroe joins Tata Consultancy Services’ Rakesh Kumar and Microsoft’s Nilendu Pattanaik to explain how TCS transformed the gift card company’s customer engagement and global operations on Microsoft Cloud while staying compliant, maintaining security, and preventing fraud. Credit: PeopleImages Blackhawk Network is shaping the future of global branded payments — from QR code payment solutions and retail gift card programs to tailored incentives and reward programs. The Silicon Valley-based company has been expanding its global footprint through numerous creative acquisitions. While each brought a wealth of benefits, the acquired companies’ existing processes and platforms challenged Blackhawk Network’s ability to optimize and scale its go-to-market strategy. To address this issue, Blackhawk turned to TCS. With its extensive cloud experience, TCS transformed Blackhawk’s ERP and CRM systems in tandem, enabling the sales of one set of solutions and services to a global customer base at scale. In this case study, Blackhawk Network’s Cara Renfroe joins Tata Consultancy Services’ Rakesh Kumar and Nilendu Pattanaik to explain how TCS transformed the gift card company’s customer engagement and global operations on Microsoft Cloud. Read more. Related content brandpost Sponsored by TCS and Microsoft Improving employee experience in the hybrid workplace with Microsoft 365 In the financial services sector, organizations must commit to upgrading their heterogenous technology environments, in-person-centric work policies, and related processes to unlock new levels of collaboration and innovation, while staying compliant, By Tata Consultancy Services Apr 02, 2024 7 mins Remote Work Financial Services Industry IT Leadership brandpost Sponsored by TCS and Microsoft Bots and beyond: How the AI revolution is shifting the paradigm for customer experience in smart banking Financial institutions can improve customer experience and reduce churn with digital services developed on the Microsoft Cloud while staying compliant, maintaining security, and preventing fraud. By Tata Consultancy Services Apr 02, 2024 5 mins Financial Services Industry Digital Transformation Cloud Computing brandpost Sponsored by TCS and Microsoft How TCS is helping to fight financial crime with AI and Microsoft Cloud Financial institutions are boosting cybersecurity protections with cloud-based artificial intelligence technologies that can help root out suspicious activity and prevent attacks before they lead to a loss. By Tata Consultancy Services Apr 02, 2024 4 mins Financial Services Industry Digital Transformation Cloud Computing brandpost Sponsored by TCS and Microsoft Accelerating innovation with cloud-native apps on Microsoft Cloud Today’s banks and fintechs need an agile platform where they can quickly develop and scale innovative services while staying compliant, maintaining security, and preventing fraud. By Tata Consultancy Services Apr 02, 2024 6 mins Financial Services Industry Digital Transformation Cloud Computing PODCASTS VIDEOS RESOURCES EVENTS SUBSCRIBE TO OUR NEWSLETTER From our editors straight to your inbox Get started by entering your email address below. Please enter a valid email address Subscribe