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In Conversation: Accelerating go-to-market motions through deep customer insights paired with data science

20 Oct 2021
In Conversation: Accelerating go-to-market motions through deep customer insights paired with data science

In Conversation: Accelerating go-to-market motions through deep customer insights paired with data science



In this video Darryn Lowe, Partner, Telecommunications Practice, Bain & Company and Dr Mike Flaxman, Product Lead, OmniSci discuss:

  • AI-enabled telcos accelerate decisions from months and weeks into days and minutes with precision and on a scale that is far beyond what is possible from human-centric workflows



  • Insights into how the operating model needs to evolve beyond data science as a siloed capability, demonstrating how deep customer insights paired with data science expedite your go-to-market motions by identifying the highest-value prospects to target and customizing your customer experience

  • Explore what a fully AI-driven data-driven experience is and the opportunities presented by taking an ambitious approach


The views expressed in this video are the views of the speaker and not necessarily the view of TM Forum.