How Snapchat became the forgotten social platform
Vox
JUNE 9, 2021
Caren Babaknia has a lot of silly videos saved on Snapchat. That changed last November when Snapchat launched Spotlight, a TikTok-like short video feature, and established an initiative that paid users to post. The company distributed up to $1 million a day to users with the most popular Spotlight videos.
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