The secrets of Amazon reviews: Feedback, fakes, and the unwritten rules of online commerce
GeekWire
MAY 19, 2021
But the authenticity of some Amazon customer reviews is coming under new scrutiny after a data leak exposed unidentified sellers coordinating to pay customers for fraudulent reviews. Jeff Cohen: “The way I describe it is an X-Y axis. You land on the product detail page, and you buy it. Reviews are clearly very important.
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