Scott Lowe

AUGUST 7, 2022

This weekend I made a couple of small changes to the categories on the site, in an effort to make navigation a bit more intuitive. In the past, readers had expressed some confusion over the “Education” and “Explanation” categories, and—to be frank—their confusion was warranted.

Education 74

Education Construction 74

Forrester IT

MAY 30, 2023

Cloud-native application protection platforms (CNAPP) solutions offer multiple capabilities rolled into one (marketing label) solution. CNAPP platforms claim to contain: Cloud security posture management (CSPM). Cloud infrastructure entitlement management (CIEM). Cloud workload protection (CWP), both agent-based and agentless.

Devops 195

Devops Applications Cloud Security 195

Forrester IT

JUNE 29, 2020

Customers expect more from customer service organizations. They expect you to value their time, to make engagement easy, and to deliver answers and resolutions in a highly personal manner and in the context of their actions and journeys. Your customers use self-service as a first point of contact with a company and turn to digital […].

Software 493

Software Software Company 493

Forrester IT

SEPTEMBER 6, 2022

Enterprise marketing suites are the foundation of the marketing technology stack. This is especially true during turbulent times as B2C marketers confront a range of challenges and opportunities such as changing consumer needs, data deprecation, and a post-pandemic/pre-recession economy.

B2C 195

B2C Enterprise Enterprise Data 195

GeekWire

APRIL 5, 2023

Novel and clever inventions and implementations of AI, robotics, automation, and productivity are the common thread among the five finalists in the 2023 GeekWire Awards category of Innovation of the Year: Ghostwriter , Overland AI , Proprio , Temporal , and Yoodli.

Artificial Intelligence 136

Artificial Intelligence Software Development Microsoft 3D 136

GeekWire

MARCH 6, 2023

(Twitter screen grab via @melindagates) Melinda French Gates played a pivotal role on “Jeopardy” on Monday night, serving as the answer reader for a Double Jeopardy category titled “Pivotal Women.” I’m excited to introduce the category on today's episode of @Jeopardy in honor of #WomensHistoryMonth. ?

Social 111

Social Video Report Company 111

Forrester IT

MARCH 21, 2023

Until recently, cost and implementation complexity limited SPM solutions to mostly large companies with complex use cases. Our SPM Wave shows that new entrants are providing solutions using modern technology that disrupt the status quo and generate value beyond the most complex use cases.

Company 195

Company 195

GeekWire

APRIL 12, 2021

Today, we’re announcing the finalists across 13 voting categories — everything from Startup of the Year to Next Tech Titan to Deal of the Year. We’ve also added two awesome new categories: Workplace of the Year and STEM Educator of the Year, a non-voting category that celebrates three amazing educators from the Pacific Northwest.

Education 138

Education Virtualization Survey Groups 138

TechSpot

NOVEMBER 17, 2022

In a fourth-quarter earnings call this week, the CEO of Sonos revealed that the company plans to expand into four new product categories soon. He said the company will introduce the first of these in the 2023 fiscal year but disclosed no further details.

Company 105

Company 105

Forrester IT

JULY 13, 2022

“The consumer is our boss.” This statement is at the core of a defining principal at my former employer, Mars, and the spirit of this idea is similarly at the core of many B2C companies’ operating philosophies. Forrester calls putting the customer at the heart of everything you do, “Customer Obsession” and it’s proven to […].

B2C 195

B2C Company B2B Strategy 195

The Verge

APRIL 5, 2022

Yes, Netflix actually added a “short-ass” movie category in response to Pete Davidson’s Saturday Night Live ode to movies shorter than an hour and 30 minutes. Netflix quote-tweeted the SNL rap on Twitter, casually saying “good idea” and linking to the new short-ass movie category on Netflix. Illustration by Alex Castro / The Verge.

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93

Galido

MARCH 12, 2020

Information Technology Blog - - What is Category Design in Marketing - Information Technology Blog. This marketing strategy is known as category design, a business strategy that allows businesses to create and develop new categories of products and services. Category Design. Design or re-design a market category.

Examples 94

Examples Industry Strategy Education 94

GeekWire

MARCH 8, 2021

But before we choose the winners across more than a dozen categories, we need your help. We’ll take nominations in the categories through April 2, with companies, individuals and organizations in Oregon, Washington and British Columbia eligible as worthy candidates. Community nominations open today, and run through April 2.

Education 127

Education Survey Course Company 127

Tech Republic Data Center

MARCH 17, 2021

If you're not using Categories with your WordPress sites, you should be. Jack Wallen shows you how to associate Pages to Categories in the new WordPress editor.

How To 93

How To 93

Forrester IT

MAY 18, 2023

Our newly-published Vendor Landscape for Commerce Search and Product Discovery lists the 28 most notable vendors in the space and details the 10 most important use cases they’re focusing on for clients today.

Retail 195

Retail Trends 195

Venture Beast

MAY 9, 2022

Microsoft announces the launch of a new managed service category to provide enterprises with access to managed security services support. Read More.

Microsoft 72

Microsoft Enterprise Enterprise Security 72

Tech Republic Data Center

JANUARY 19, 2021

If you're not using Categories with your WordPress sites, you should be. Jack Wallen shows you how to associate Pages to Categories in the new WordPress editor.

How To 94

How To 94

TechSpot

FEBRUARY 8, 2022

Card payments company Dojo analyzed data from the UK's National Cyber Security Centre (NCSC) on 100,000 passwords to come up with a list of the most commonly-used categories people look to when picking a password. Victims tend to use variations of the same password, often with a few other easily.

Security 107

Security Data Company 107

Forrester IT

MAY 21, 2020

Most experts agree that COVID-19 is going to be around for some time. Widespread availability of a vaccine is at least 18 months away. But business can’t and won’t be on hold during that time. Technology will play a pivotal role in running your business during the pandemic. So far, many firms have focused their […].

Security 360

Security 360

Fountainhead

OCTOBER 19, 2017

In fact, it’s so great that it deserves to be a new category in-and-of itself. But it’s far from sufficient when the technology or category is new or nascent. Rather, they demand a “ Whole Product ” – one in a category that’s mature, well-understood, and ultimately poses minimal risk of long-term adoption.

Conference 100

Conference Education Industry Development 100

The Verge

NOVEMBER 1, 2021

Twitch is giving streamers who focus on furry friends a place to group their streams with its new Animals, Aquariums, and Zoos category , which may just end up being the greatest page on the internet. If you’re looking for something relaxing, the category makes it pretty easy to find. Livestream: MarineMammalRescue.

Internet 105

Internet Virtualization Video Groups 105

Venture Beast

MAY 10, 2022

Valve's monthly post covering the top 20 best selling games includes a special category this month: a Steam Deck specific category. Read More.

Video 71

Video 71

Forrester IT

FEBRUARY 23, 2024

As it does, fintech will evolve into a broadly held mindset in contrast to being defined as a type of company, a specific set of startups, a category of product types, or a series of new business models. Fintech is slouching towards ubiquity (see image below). Fintech as a mindset will exist at a wide […]

Company 486

Company 486

Forrester IT

AUGUST 11, 2020

The approach that Florida Blue is taking to CX is working - and other insurers can learn from it. Learn how Florida Blue achieved a 5.8-point point improvement in this year's CX Index.

Insurance 284

Insurance Strategy 284

Association of Information Technology Professional

DECEMBER 7, 2020

Amidst an uncertain 2020, the IT industry continues to be a hotbed of opportunity for qualified people, begging the question: what cities need IT pros?

Industry 268

Industry 268

Gizmodo

OCTOBER 1, 2021

There are few places I’d rather be less than the eye of a Category 4 storm in the middle of the ocean. But I have always been curious to know what it would be like, what with monster waves, squalls of rain, and whips turning the ocean into a frothy mess. Read more.

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99

Tech Republic Security

JANUARY 29, 2021

By knowing the different types of data, it can help your company protect itself from breaches and better recover from a cyberattack.

Data 216

Data Company 216

The Verge

MAY 21, 2021

A screenshot of Twitch’s new hot tubs category. Twitch is launching a dedicated category for hot tub streams after claiming that it has received pushback from advertisers and viewers about how the trend has taken over the platform. Brands will be able to opt in or out of placing ads on streams in that category.

Advertising 78

Advertising Company Policies Trends 78

TechSpot

OCTOBER 4, 2021

IDC noted that each product category has matured beyond early adopter status over the past decade and into the mass market. What’s more, all are expected to benefit from a larger selection of devices, lower price points and improved user experiences in the near term.

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108

Forrester IT

NOVEMBER 5, 2018

For the past 30+ years, and for a host of reasons, the age-old connection between creative and media has been severed. In the programmatic era, the focus has been dominantly on media, as though creative didn’t contribute to enticing consumer attention and engagement and driving media performance.

Advertising 331

Advertising Media B2C 331

Gizmodo

DECEMBER 17, 2021

While us average folks enjoyed the incredible footage captured by a floating drone in the midst of a Category 4 hurricane, scientists were geeking out on the data. And now, they’re ready to share some of the results and insights into how the fiercest storms on Earth can gain strength. Read more.

Data 80

Data Video Internet 80

Venture Beast

JUNE 23, 2021

G2 released its summer 2021 reports, which cover key players in software and include new categories, like revenue operations and CMS tools. Read More.

Software 65

Software Software Research Data 65

CTOvision

MAY 3, 2018

According to a Gallup poll, many people think AI will destroy jobs, but just not theirs. In fact, in that poll, over 73% of Americans believe that AI will be a net job destroyer, but only 23% of these same surveyed adults were worried about it. How can you reconcile those two positions? In that […].

.Net 182

.Net Survey Artificial Intelligence CTO 182

The Verge

NOVEMBER 29, 2021

As part of its annual fashion awards, the British Fashion Council is adding a new category for 2021: an award for “metaverse design.” As broad as that might sound, the award was actually created in partnership with Roblox, and as such, the shortlist is limited to five Roblox creators.

Fashion 76

Fashion Virtualization 76