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Three Key CRM Trends in 2021 That Will Allow You To Better Engage Your Customers

Forrester IT

For a 30 year old technology category, it is amazing to see the CRM industry continue to grow at a staggering rate. Because CRM is at the heart of every business that wants to compete on customer experience. It enables companies to access 360-degree views of customers in real time to drive reliable, trusted, […].

Trends 489
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There Is No Single “Personalization Technology” Category

Forrester IT

Tackling consumer personalization requires strategy, data, and technology (see figure). When it comes to the third pillar, technology, consumer personalization capabilities are baked into many different technology categories across the business technology ecosystem.

Strategy 195
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Prepare For New Billing Technology To Grow Your Business

Forrester IT

Billing is one of the most important technologies for the future of your business. I know – lots of tech categories say that.

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Invest In The Right Technologies To Improve Your Customers’ Financial Well-Being

Forrester IT

The Forrester Financial Well-Being Tech Tide™ report presents an analysis of the maturity and business value of the 18 technology categories that support financial well-being. Financial services executives should read this report to shape their firm’s investment approach to these technologies.

Financial 195
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The Top Emerging Technologies For Digital Predators

Forrester IT

If you've been following my research, you know I like to divide the business world into three categories of company: Digital Predators successfully use emerging digital technologies to gain market share and/or displace traditional incumbent companies (e.g. Digital Dinosaurs struggle to leave behind their old business model.

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AI and telecom breakthroughs dominate ‘Innovation of the Year’ category for 2024 GeekWire Awards

GeekWire

It’s a big year for artificial intelligence, telecom advances, and tools designed to make these emerging technologies safe and transparent, judging from the finalists in the category of Innovation of the Year. In 2023, carriers around the world adopted Hiya Protect in a major global expansion of the technology.

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Next Tech Titan: MotherDuck, Rec Room, Statsig, Submittable, Zuper vie for pivotal GeekWire Award

GeekWire

But once a year, we formalize the process through the Next Tech Titan category in the GeekWire Awards, our annual event recognizing the top innovators and companies in Seattle and the Pacific Northwest. Vote here or below in this GeekWire Awards category, which is presented by Baird. The company in 2023 announced a $52.5