Make Data Strategy Your New Year’s Resolution
Forrester IT
JANUARY 11, 2022
Start 2022 with renewed marketing opportunity by assessing your data strategy and finding opportunities to round out your understanding of customers and prospects. Last year, we saw third-party cookie deprecation heat up, Apple enact its App Tracking Transparency framework, and growing consumer privacy awareness – for example, 84% of US online adults use at least […].
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