Navigating The New Insights Service Provider Landscape
Forrester IT
MAY 13, 2016
Not to mention the explosion of data sources, and the dearth of skilled talent out there. To create hyperlocal, timely, and contextually relevant offers, the company needs data on local news, events, and weather as well as geo-tagged social data. These are the leaders who will look for external service providers to deliver insights.
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