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Learn from IT Thought Leaders at FutureIT D.C.

CIO Business Intelligence

The daylong event kicks off with a workshop on persuasive communication. Find out how to use generative AI to enhance customer experience at a presentation from Marci Maddox, research vice president for IDC’s Persuasive Content and Digital Experience Management Software Program. The day will wrap with a networking reception.

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Storytelling for CIOs: From niche to bestseller

CIO Business Intelligence

IT leaders and CIOs have also long recognized the power of storytelling, but only recently has the phenomenon become formalized with many saying they’ve attended workshops or seminars on the topic with the express intention of improving their sense of narrative and power to communicate and persuade.