Align Martech Investments With Your Digital Transformation Strategy

Forrester IT

Customers demand that marketing coordinate with sales, service, and commerce to deliver better experiences.

Leverage Forrester’s Business Strategy Workshops To Accelerate Digital Transformation

Forrester IT

Watch the video below to learn how Forrester is leveraging design thinking in our business strategy workshops to help executives unlock customer value. corporate strategy digital business digital transformation ebusiness strategyLooking for help with rethinking your current business model? Accelerate your own digital transformation by booking an inquiry or by checking out my research here.

7 tips for scaling your AI strategy

CTOvision

Read Clint Boulton list 7 tips for companies to scale up their AI strategy on CIO : Pilot projects of artificial intelligence (AI) technologies proliferated in 2018, as many enterprises tested machine learning (ML) algorithms and an array of automation tools to cement relationships with customers, improve network operations or augment their cybersecurity postures.

Data Strategy and Insights Forum: Data Governance Goes Ambient with a Digital Strategy

Forrester IT

data governance data management data strategy Forrester eventsData governance is good for you, they said. Data governance de-risks your business, they said. Data should be owned by the business, they said. How’s that working for you?

Digital Myth No. 4: Your Company Needs A Digital Strategy

Forrester IT

When your CEO asks you for your digital strategy, you could go away and huddle up with your team for a month and produce some voluminous document full of TLAs only to have it sit on the shelf for the next two years. Instead, simply give your CEO a copy of your business strategy.

Creating Your Digital Strategy

Cloud Musings

Photo credit: Shutterstock For many corporations, welcoming the New Year also heralds the season of strategy development and budget distribution. Business strategy experts around the world have categorically stated that data is now a strategic asset that can be sold and exchanged.

What the New U.S. Intelligence Strategy Says About Cyber Threats

CTOvision

The United States intelligence strategy for 2019 has been released, covering seven specific themes. Here’s how the United States Intelligence Community will deal with cyber threats: “Despite growing awareness of cyber threats and improving cyber defenses, nearly all information, communication networks, and systems will be at risk for years to come. Our adversaries are becoming […]. Cyber Security News

There’s No “Data Strategy” — Align Insights Priorities To Your Business Strategy

Forrester IT

Greetings from sunny but cold Orlando, where the inaugural Forrester Data Strategy & Insights Forum just wrapped up. During the event, I spent time with a seasoned data professional who joined me as a panelist in my session and who took advantage of the wealth of wisdom dispensed in keynotes and deep dives throughout the event. […

Is Your Data Strategy Ready To Keep Up?

Forrester IT

I remember a few years ago when, as enterprise architects, we sat around in the office of the VP of architecture and planned our data strategy on the whiteboard.

Strategies for Securing Nonprofit Networks

Doctor Chaos

Nonprofits often think about how to attract more volunteers or achieve a greater reach with their fundraising initiatives. However, getting targeted by cybercriminals is a possibility that may not come up for discussion.

Developing a PaaS Migration Strategy

Perficient - Digital Transformation

In this blog we will look at the steps to create a migration strategy to PaaS including re-platforming legacy applications. Application migrations are often tied to a larger business-level, digital-transformation strategy.

Predictions 2019: Automation Will Become Central To Business Strategy And Operations

Forrester IT

age of the customer application development & delivery application infrastructure technologies artificial intelligence (AI) automation business models business process management (BPM) business technology (BT) chatbots chief information officer (CIO) employee engagement prediction predictions 2019 robotic process automation (RPA) robotics shared services AI artificial intelligence Automation business strategy Chief Information Officer (CIO) employee experience operations

Are You Modernizing Your B2B Go-To-Market Strategies?

Forrester IT

account-based marketing (ABM) B2B marketing customer data data insights data management data quality & data governance analytics B2B Marketing big data digital strategy

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VMworld 2016: VMware progresses its hybrid strategy

Computer Weekly

Following its partnership with AWS, VMware is honing its hybrid strategy with a suite of tools to manage workloads accros private and public clouds

Vmware 203

HPE fleshes out IoT strategy

Computer Weekly

HPE is moving from IT to operational technology with a set of products and tie-ups to target industrial internet of things applications

Ex-eBay Infrastructure Chief Takes Over Uber Data Center Strategy

Data Center Knowledge

Data Center Strategies Executive Staffing UberDean Nelson is the new Head of Uber Compute, where Read More.

Why a Reactive Security Strategy Costs Companies Millions Each Year

CTOvision

The problem with a reactionary strategy is that there is no guarantee threats and breaches will be detected immediately. Trends Cybersecurity security strategyCarol M. Evenson. The Internet is both a blessing and a curse for businesses.

How To develop An Artificial Intelligence Strategy: 9 Things Every Business Must Include

CTOvision

Read Bernard Marr explain how any business can develop its own artificial intelligence strategy on Forbes : Artificial intelligence (AI) has the potential to transform every business – in the same way (and possibly more) as the internet has utterly transformed the way we do business.

Data Strategy & Insights 2018 Forum Workshops Deliver Immediate Dividends

Forrester IT

I’m getting more and more psyched about our first-ever Data Strategy & Insights 2018 Forum as I work on the sessions with my colleagues here at Forrester and with our external speakers. advanced analytics architecture & technology strategy big data business intelligence chief information officer (CIO) customer analytics customer data data governance data insights data integration digital business

Beware the Strategy Trap(s)

Eric D. Brown

A nice short post over on Farnam Street today highlights the various traps that people and companies can find themselves in when they begin looking at strategy and strategic planning. Lafley titled “ Playing to Win: How Strategy Really Works.” Beware the Strategy Trap(s).

Main Street Cybersecurity: 10 Cost Effective Strategies for confronting Ransomware

CTOvision

As we usher in the new year of 2018, we are confronted with an ever-expanding network-borne threat landscape especially from ransomware. Ransomware is a type of malicious software which is used by malicious actors to encrypt systems or data. When the ransom is paid the key is in some cases provided to unlock the data. […].

Aligning Business & Technology Strategies

Data Center Knowledge

We talk with Derek Odegard, president and founder of CentricsIT, about aligning business and technology strategies to deliver value and ROI. Read More. Events

So What is CX Strategy Anyway?

Forrester IT

Talk to 10 different customer experience (CX) professionals and you may get 10 different definitions of what a CX strategy is and what it does. One CX professional from a company with more than $65 billion of funds under management confided in us, “[When we started], we didn’t even know what a CX strategy was […].

Middle East virtualisation strategies mature

Computer Weekly

CIOs in the Middle East are formulating their virtualisation strategies as the region warms to the benefits of cloud computing

Government Transformation Strategy to 'fundamentally' change the way departments operate

Computer Weekly

A background document seen by Computer Weekly outlines details of the forthcoming Government Transformation Strategy

Q&A: Branded Manufacturers Digital Commerce Strategies

Forrester IT

brand experience consumer packaged goods (CPG) customer experience strategy digital business digital customer experience digital disruption digital transformation direct to consumer Manufacturing online retail retailDirect-to-consumer (D2C) commerce is not a new concept for branded manufacturers, but there is certainly renewed interest and more options to choose from.

All Brands Need A Full-Fledged Digital Commerce Strategy

Forrester IT

age of the customer B2C ecommerce brand & product web sites brand experience branding digital business digital customer experience digital disruption digital marketing digital transformation ecommerce online retail retail brand commerce digital retail digital strategy

What is Your 2017 Business Strategy?

Cloud Musings

Photo credit: Shutterstock End of year predictions in December are as predictable as tomorrow’s sunrise, but a recent video on 2017 Technology Trends helped me really understand how important a digital transformation strategy is to just about any business executive.

Forrester’s First-Ever Data Strategy & Insights Forum Don’t Miss It!

Forrester IT

advanced analytics architecture & technology strategy big data data integration data management data virtualization database management systems (DBMSes) enterprise architectureToday, business users need trusted data fast to make better business decisions, while BT wants to lower costs, minimize complexity, and improve efficiency. In addition, the proliferation of data, and explosion of new data sources such as social media, IoT and mobile further aggravates the issue.

Turn Voice And Language Innovation Into A Conversational Strategy

Forrester IT

However, conversational marketing is not new: It is simply based on listening to your customers, incorporating feedback into your marketing strategy, and communicating back to them in […].

CEO: Level 3 Deal Doesn’t Affect CenturyLink Data Center Strategy Review

Data Center Knowledge

CenturyLink Colocation Connectivity Data Center Strategies Deals Level 3Expects CenturyLink to complete review process by year end as planned Read More.

Are Bots Becoming Key to Learning Poker Strategies?

Doctor Chaos

Ever since poker moved to an online setting in the 2000s, strategies and ways of playing have drastically changed. In a sense, online poker is an entirely different game to the live version in which players sit across a table from each other and have the opportunity to read bodily cues.

Now is the time to get serious about your cloud strategy

David Linthicum

IT loves its enterprise data centers. Who can blame IT? Data centers are LED light works of modern art these days. Indeed, I like visiting data centers just to enjoy how they are designed and watch the lights blink. The move away from enterprise data centers has been less aggressive than predicted. It seems that many applications and data sets can’t live anywhere else according to enterprise IT, and while cloud computing is an option, IT views it as a tactical solution. [

Hybrid cloud strategy offers best of both worlds

Computer Weekly

More and more businesses are adopting a hybrid cloud strategy for their datacentre needs. Computer Weekly looks at what’s on offer

Cloud by the Megawatt: Inside IBM’s Cloud Data Center Strategy

Data Center Knowledge

Cloud Computing Data Center Design Data Center Strategies Featured IBM Site SelectionAll major US hardware vendors have tried and failed to become formidable rivals to Amazon in the cutthroat cloud infrastructure market; all except IBM. Read More.

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