20 Mobile Trends for 2020

Forrester IT

It made me realize Forrester no longer publish dedicated “mobile” predictions. Because, mobile has simply become a key driver and enabler of business transformation. Mobile is embedded everywhere. However, many brands wrongly think they have ticked the mobile box and […].

Mobile 312

Retail Mobile App Experiences: New Best Practice Series

Forrester IT

Mobile is the dominant digital touchpoint in retail and mobile apps play critical role – consumers who down load a retailer’s app are likely to be more loyal, but that does not mean they wont uninstall the app if it does not meet their expectations!

Retail 364

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Forrester 2018 Mobile Banking Industry Wave™: BBVA Offers World-Class Mobile Banking Services

Forrester IT

banking benchmarks digital business digital money management mobile apps mobile services user experience Banking Digital Banking Industry Wave Mobile BankingDigital banks are not eating the incumbent banks’ lunch (yet!) but they’re certainly demonstrating voracious appetite.

T-Mobile MONEY’s Checking Account: Game Changer?

Forrester IT

On April 18th, T-Mobile officially launched its T-Mobile MONEY checking account, after a soft launch late last year. And this isn’t T-mobile’s first foray into banking either.

Mobile 361

Forrester’s Mobile Mind Shift Index Monitors An Evolving Preference For Mobile

Forrester IT

Marketers and product strategists have used Forrester’s Mobile Mind Shift Index (MMSI) for years to understand their audiences and inform their mobile strategy. We introduced the MMSI in 2013 to help companies assess whether an audience is ready to engage with them on mobile.

Mobile 227

Mobile World Congress Offers Food For Thought

Forrester IT

Food Tech figured prominently on the menu at Mobile World Congress 2019. Mobile operators, network equipment providers, device manufacturers and solution providers address challenges from farm, field, fishery or factory to fork, - and beyond. 5G AI Food Tech IoT Mobile World Congress

Mobile 358

Reimagine Mobile To Activate Your Total Brand Experience

Forrester IT

I focus a lot of my research on marketing innovation and have been working on mobile (first as marketing guy at a telco in 1998 then as an analyst) for more than 20 years.

Mobile 349

T-Mobile’s Object Lesson For The DDoS Initiate

Forrester IT

The T-Mobile DDoS Attack That Wasn’t Yesterday, the internet was atwitter with rumors of a massive distributed denial of service (DDoS) attack against major US carriers.

Mobile 318

2018 Retail Best Practices Extended: Mobile Web

Forrester IT

Consumers can choose between a variety of touchpoints; but when it comes to mobile, loyal customers will download your app, but everyone else will be left with the mobile browser. Mobile is becoming a dominant digital touchpoint for retail, influencing online sales and purchase decisions in-store. Retailers will broaden their reach and increase the likelihood […].

Retail 189

Managing Mobile Business Insecurities

CTOvision

Today about 75% of mobile apps fail the most basic security tests, and that number is probably going up not down. 57% of mobile device users are not aware of the security solutions that exist on their devices. billion of mobile devices will have security applications installed.

Mobile 336

Mobile In-Store Retail Delivers Service, Efficiency and Convenience

Forrester IT

In-Store Mobile Delivers Service, Efficiency, and Convenience. Customer service through associate-assisted mobile scanning and checkout. Operational efficiency through associate mobility. Customer convenience through self-service mobile checkout.

Retail 253

The Future Of B2B Mobile Enterprise Services

Forrester IT

Mobility will be a central enabler for these B2B digital ecosystems. mobile. Enterprise mobility. B2B #mobile B2B customer experience CIO Enterprise mobility digital ecosystem

B2B 370

2018 Mobile And New Technology Priorities For Marketers

Forrester IT

Forrester just released a new report on mobile and new technology priorities for marketers, based on our latest global mobile executive survey. We found out that marketers: Fail to deliver on foundational mobile experiences.

Mobile 319

ChargeUp Games debuts as developer-friendly mobile game publisher

Venture Beast

ChargeUp Games is debuting today as a new mobile game publisher that will focus on a developer-friendly strategy in mobile games. Read More.

Mobile Commerce Is Growing As Inhibitions Go Down

Forrester IT

Mobile’s share in the US online retail and travel commerce will increase from 36% in 2018 to 45% in 2024, as per our recently published forecast Forrester Analytics: Mobile And Tablet Commerce Forecast, 2019 To 2024(US).

Mobile 195

Tracking The Megatrend of Mobility

CTOvision

In this post we dive deeper into the trend of Mobility. A snapshot of the trend right now indicates: The trend is providing all humanity with a mobile, connected supercomputer. Enterprises must serve mobile users and mobile employees, and watch for mobile threats.

Mobile 287

App Annie: Mobile gaming will widen its lead over console and PC titles in 2020

Venture Beast

As the pandemic rages on, mobile gaming and apps are a kind of salve. Business Games Mobile App Annie category-/Games/Computer & Video Games category-/Internet & Telecom/Mobile & Wireless/Mobile Apps & Add-Ons DeanBeat Mobile and Social IDC mobile apps mobile games

Mobile 103

Mobile World Congress 2017: Observations Regarding The Main Enterprise Themes

Forrester IT

Recently, the largest annual get together of the mobile industry, Mobile World Congress (MWC) took place in Barcelona. These themes underline how mobility is becoming part of the broader digital transformation initiative. Mobile World Congress. mobile.

Mobile 361

Rogue Games adds 5 mobile games to Google Play Pass

Venture Beast

Rogue Games is launching five new games soon as timed exclusives for the Google Play Pass mobile game subscription service. Read More.

Mobilize The Internet Of Things

Forrester IT

The mobile mind shift requires businesses to proactively support these IoT benefits for nonstationary connected objects that exist as part of IoT solutions. In particular, the IoT forces businesses to acquaint themselves with the implications of mobility in the IoT context for connectivity, security, compliance with privacy and other regulations, and data management for mobility. This means that: Mobile technologies are central to most IoT solutions. Mobility.

Hong Kong Bank Must Raise The Bar In Mobile Banking

Forrester IT

We benchmarked the usability and functionalities of five mobile banking apps in Hong Kong: Bank of China (BoC), Bank of East Asia (BEA), DBS Bank Hong Kong, HSBC, and Standard Chartered Bank. age of the customer banking mobile apps

What To Expect From Mobile World Congress 2019 Beyond 5G and Foldable Phones?

Forrester IT

For the first time in 15 years, I will not attend Mobile World Congress. When I mentioned this to some clients, some of them told me: “yes, you’re right, mobile is dead. There is no innovation anymore. It is all about AI and blockchain these days” ?!! I could not disagree more.

Mobile 317

Sensor Tower — Call of Duty: Mobile passed 250 million downloads in 8 months

Venture Beast

Call of Duty: Mobile has hit 250 million downloads since its debut on October 25, according to mobile measurement firm Sensor Tower. Read More.

Mobile 107

Acceptability = Mobility

Perficient - Digital Transformation

In today’s fast-paced world of data if you aren’t mobile on day one you’re already behind. I’m still amazed at companies that are spending time and money into building BI solutions that aren’t ready to be consumed by mobile devices on day 1. Be Mobile From Day 1. Out of Touch?

Mobile 103

What Will Mobile Commerce Look Like In 2030?

Forrester IT

We identified six technology categories that will be key in evolving your company’s future mobile solution. And since mobile advances will affect each sector […]. age of the customer emerging technology mobile technology retailmCommerce in 2030 will not be mini eCommerce.

Mobile 219

How USAA Differentiates In Mobile Banking

Forrester IT

Take another not-so-random walk with me, this time as my colleague Peter Wannemacher and I explore what makes USAA a standout performer in our Mobile Banking Benchmark assessment. As we did before when exploring The Home Depot’s success in our “The Forrester Retail Wave: US Mobile Web, Q4 2017” report, we invited executives from USAA […]. age of the customer banking mobile apps mobile marketing

The CTOvision Mobile App: Enterprise content on any mobile device

CTOvision

An upgrade for The CTOvision Mobile Application is available for iPhone , iPad and Android users. But we now include feeds from all other major tech blogs, letting you use our mobile app to track all the technology news, analysis and context you need.

Mobile 337

European Banks Are Redoubling Their Mobile Banking Efforts in 2019 – Just Not All At The Same Speed

Forrester IT

Banks across Europe are all working hard to build the killer mobile banking app. age of the customer customer experience financial services mobile apps Customer Experience (CX) Digital Banking digital strategy Mobile Banking User Experience (UX

The Good, The Bad, & The Ugly Of US Mobile Banking Experiences In 2019

Forrester IT

[Note: This is about the findings from our US mobile banking reviews and research, if you want to read about what we saw in Canada go here] Mobile apps have become the touchpoint of choice for millions of people to manage their finances. To find out how effectively banks are meeting customers’ expectations, Forrester regularly […].

Your Mobile Website Sucks

Forrester IT

This is part two in a series on Reinventing the Web to Win the Mobile Moment. Here's part one, a Drunk History Of Mobile Strategy. For 20 years we have optimized the web as a big billboard broadcasting everything about a company.

Mobile 312

Is Your Bank’s Mobile App A Fonzie Or A Potsie?

Forrester IT

application development & delivery banking digital business financial services mobile appsIf you’re a fan of the old TV show “Happy Days,” you know Fonzie and Potsie.

Bringing the Best Data Computing to Mobile

CTOvision

With each passing year, leading smartphone manufacturers unveil a wave of new mobile devices. Big Data Cloud Computing CTO Mobile News mobile Mobile computingEach new generation of smartphones is more powerful and capable than its predecessors. We are at the level of technological advancement where anyone with a smart device — smartphone or tablet — has enough computing power to complete most of their […].

Mobile 203

AppLovin acquires Machine Zone, doubles down on mobile games

Venture Beast

AppLovin will acquire Machine Zone, the maker of Game of War: Fire Age and Mobile Strike, as it doubles down on mobile games. Business Games Mobile applovin category-/Games/Computer & Video Games DeanBeat Mobile and Social Game of War: Fire Age Machine Zone Mobile Strike

Luna Labs’s Replay automates creation of mobile game video ads

Venture Beast

Luna Labs is launching Replay, a tool for mobile game studios that lets them create endless versions of video ads from one game video. Read More.

Three Essential Mobile Security Measures

CTOvision

Read Andrew Hoog explain the three essential mobile security measures every company should adopt on DZone Blog : Many of us have heard of the 80/20 rule, also known as the ‘Pareto Principle.’ Applied to mobile application security, the idea is that guarding against threats with the greatest potential impact can mitigate 80 percent of […].

Mobile 206

Mobile Experiences Just Got Better

Forrester IT

This immediately changes how companies deliver mobile experiences. Because it knocks down 3 major stumbling blocks of mobile experience development: Read more Categories: Android. mobile. Android App Apple Application Development Google Instant Apps iOS mobileOh, hello friends, it's been too long! But I couldn't let today's news stay this far under the radar.

Mobile 241

Stay Connected To Consumers Via Mobile Engagement Automation

Forrester IT

The COVID-19 pandemic has put a major dent in our mobile lifestyles. But even as many of us shelter in place or stay at home, our smartphones are still with us, offering a necessary link to the outside world.

Mobile 220

Why Flying Drones Could Disrupt Mobility and Transportation Beyond COVID-19

CEB IT

The growing adoption of autonomous flying drones will force CIOs in the mobility and transportation industries to rethink their business and operational models to exploit new forms of air mobility and remain competitive. Zipline, a U.S.-based

Capriza: Modernizing and mobilizing business apps

CTOvision

Capriza enables enterprises to take their business mobile this week. Mobile-enabling business applications untethers your users from their desks and allows them to focus on developing a competitive advantage. Company Mobile Companies

Mobile 304

The CTOvision Mobile App: The latest tech news and context on any mobile device

CTOvision

An upgrade for The CTOvision Mobile Application is available for iPhone , iPad and Android users. But we now include feeds from all other major tech blogs, letting you use our mobile app to track all the technology news, analysis and context you need.

Mobile 302

Mobile World Congress 2018 Felt More Telco-Centric Again

Forrester IT

Now that the dust has settled from Mobile World Congress 2018, it is possible to get a better feel which mobility themes will set the tone for the coming year of mobility.

Mobile 244

Forrester Retail Wave: European Retailers Are Raising The Bar For Mobile App Experiences

Forrester IT

This year we evaluated the functionality and usability of six European retailer’s mobile apps. consumer mobile activities customer experience online retail retail user experience digital retail functionality mobileMy colleague Alex Causey and I have now finished the second European Retail Wave. For retailers with a pan-European presence we selected one European market in which to evaluate the retailer’s app [by selecting that market as the location within the app […].

Retail 262

Etermax accelerates mobile game launches during the pandemic with debut of Topic Twister

Venture Beast

Etermax, the publisher and developer of Trivia Crack and Word Crack, has launched its Topic Twister mobile word game on iOS and Android. Read More.