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Social networks in organizations: balancing risk, reward, and transparency - Trends in the Living Networks

Trends in the Living Networks

June 6, 2008 6:38 AM Ross Dawson said: Nathanael, I may have missed something, but as far as I can see the government Stay Smart Online [link] guidelines are pretty balanced - they certainly dont say dont use social networks. Very disappointing. Free chapters) Implementing Enterprise 2.0 m Kaya wrote:Thank you Ross for the great articl.[

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Creating the Future of Advertising - looking back to look forward - Trends in the Living Networks

Trends in the Living Networks

However only those firms that adopt new ways of working with their clients and develop new skills will be able to take advantage of these opportunities, while the less dynamic firms will struggle at best. Clearly the development of digital communications is fundamentally shifting the nature of the advertising industry.

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Six Facets of the Future of PR - Trends in the Living Networks

Trends in the Living Networks

Guidelines and parameters need to be established and communicated, senior executives need to be coached, technologies need to be implemented. Yet many of the existing participants will need to adopt a new stance and actively develop new skills to do this effectively. Free chapters) Implementing Enterprise 2.0

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