Advertisers Will Take The Bait And Test TikTok Shop This Holiday Season
Forrester IT
NOVEMBER 21, 2023
Discover how advertisers can get the most out of the new social commerce player. TikTok Shop will be a key player this holiday season.
Forrester IT
NOVEMBER 21, 2023
Discover how advertisers can get the most out of the new social commerce player. TikTok Shop will be a key player this holiday season.
IT Toolbox
OCTOBER 10, 2023
Learn why the future of CTV is intrinsically connected to advertisers’ ability to track impressions accurately. The post Why Advertisers Must Demand Trackable CTV appeared first on Spiceworks.
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Forrester IT
AUGUST 22, 2023
Marketers: Re-consider your cost-saving ambitions for AI advertising content development. District Judge affirmed the US Copyright Offices’ long-standing position of “human authorship,” ruling that AI-created art cannot be copyrighted. Judge Beryl Howell writes that U.S.
IT Toolbox
FEBRUARY 28, 2023
Discover the advantages of immersive advertising and why brands should consider it. The post Why Advertisers Should Switch to Immersive Advertising appeared first on Spiceworks.
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The company is using this graph to provide advertisers an ability to deliver commercials more successfully than ever before. Xandr, a division of AT&T, has built an identity graph that connects information on people, households, and more. Download the case study to learn more!
IT Toolbox
SEPTEMBER 21, 2023
The post Embracing Change: Recruitment Advertising in Action appeared first on Spiceworks. Learn how to engage candidates effectively and communicate your unique employer brand.
IT Toolbox
APRIL 6, 2023
Explore what measures advertisers can take to reduce carbon footprint. The post Why It’s Time To Prioritize Sustainable Advertising appeared first on Spiceworks.
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Since the inception of cookies in 1994, advertisers and brands have come to depend on them as a tool to help websites remember users. As the end of third-party cookies looms ever closer, some consumers are rejoicing in their demise while many advertisers and brands worry about how they’ll move forward without them.
Speaker: Phil Irvine, VP & Director of Audience Intelligence
One-to-one communication has been a trendy philosophy for marketers and advertisers for years now. The more personalized an organization can be with growth strategies and communications, the more likely engagement would increase and ultimately sales.
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