article thumbnail

Get It Together — Now Is The Time For Marketing Resource Management

Forrester IT

A tool or suite of tools that enables marketers to manage planning and budgeting, project and program management, collaboration and calendaring, content production, asset management, and performance analytics. First, the most glaring and acute issue is that the 2020 pandemic forced companies […].

Resources 195
article thumbnail

Now Is The Time For Marketers To Invest In Marketing Resource Management

Forrester IT

A tool or suite of tools that enables marketers to manage planning and budgeting, project and program management, collaboration and calendaring, content production, asset management, and performance analytics. First, the most glaring and acute issue is that the 2020 pandemic forced companies […].

Resources 195
article thumbnail

Salesforce certification guide: Roles, paths, exams, cost, training, requirements

CIO Business Intelligence

They handle complex tasks such as customizing the platform, configuring advanced security features, and optimizing performance while ensuring the platform aligns with company requirements and goals.