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Social networks in organizations: balancing risk, reward, and transparency - Trends in the Living Networks

Trends in the Living Networks

Last year I was quoted in CIO magazine on similar issues, and described in more detail the implications of this framework for information boundaries in Defining information boundaries provides a fundamental platform for organizational strategy. more ] Five reasons why Turkey is one of the hottest Internet markets in the world (7) Ekim Naz?m

Network 60
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Creating the Future of Advertising - looking back to look forward - Trends in the Living Networks

Trends in the Living Networks

I recalled that in 2000 I had written an article on the future of advertising for BOSS magazine which discussed all of these issues. Heres the article, originally published in the July 2000 issue of the Australian Financial Review BOSS magazine. What it covers seems to be just as relevant and topical today as it was seven years ago.

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Six Facets of the Future of PR - Trends in the Living Networks

Trends in the Living Networks

Just over ten years ago, very few people had a personal email account, mobile phone or internet access. Guidelines and parameters need to be established and communicated, senior executives need to be coached, technologies need to be implemented. The six facets I identify are: 1. Clients expect more 2. Media is transformed 3.

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