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Agile Marketing Based on Analytical Data Insights: Improving Scrum Tactics in Brand Outreach

Eric D. Brown

Agile management and scrum-style techniques have long been accepted in fields of technology development, but have been increasingly adopted outside the tech industry over the years. The issue is how to introduce scrum-style strategies while also making use of “ Big Data ” analytics to ensure the best possible decisions are made.

SCRUM 124
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4 ways upskilling and reskilling can fill hard-to-hire positions

CIO Business Intelligence

Both these professions understand how to move a person’s thinking in a specified direction. This person could be an ideal internal candidate for a position in predictive analytics, big data analysis, or even machine learning related roles. Also, there may be a business analyst who worked as a salesperson earlier in their career.

SCRUM 119
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How To Get a Team to Think Agile - Social, Agile, and Transformation

Social, Agile and Transformation

I cover topics for Technologists from CIOs to Developers - agile development, agile portfolio management, leadership, business intelligence, big data, startups, social networking, SaaS, content management, media, enterprise 2.0 How To Get a Team to Think Agile. big data. (20). How To Get a Team to Think Agile.

Agile 103
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We're an Agile Family! - Social, Agile, and Transformation

Social, Agile and Transformation

I cover topics for Technologists from CIOs to Developers - agile development, agile portfolio management, leadership, business intelligence, big data, startups, social networking, SaaS, content management, media, enterprise 2.0 But to be a agile family with a scrum board, and family retrospectives? big data. (20).

Agile 133
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Content Agility at Marklogic's Digital Publishing Symposium - Social.

Social, Agile and Transformation

I cover topics for Technologists from CIOs to Developers - agile development, agile portfolio management, leadership, business intelligence, big data, startups, social networking, SaaS, content management, media, enterprise 2.0 1 comment: shannon 7:16 PM Any tips for how to budget when using SCRUM rather than waterfall?

Agile 100
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Maturing agile development without a maturity model - Social, Agile.

Social, Agile and Transformation

I cover topics for Technologists from CIOs to Developers - agile development, agile portfolio management, leadership, business intelligence, big data, startups, social networking, SaaS, content management, media, enterprise 2.0 Next post: SCRUM for Process Maturity. big data. (20). and business transformation.

Agile 100
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Four Phases of Maturing Enterprise Agile Development

Social, Agile and Transformation

I cover topics for Technologists from CIOs to Developers - agile development, agile portfolio management, leadership, business intelligence, big data, startups, social networking, SaaS, content management, media, enterprise 2.0 Your coach will probably have a program, but heres one on How to Implement Scrum in 10 Easy Steps.

Agile 100