Programming Related Topics 
Forrester IT
FEBRUARY 12, 2022
To drive effective and cost-efficient buyer engagement through demand marketing, marketers must build programs with clear goals tied to business objectives and a long-term campaign theme linked to buyer needs. So why do marketers have so much trouble with demand program planning?
Forrester IT
OCTOBER 25, 2022
Today, brands leverage loyalty programs to acquire and retain customers, particularly those they lost during the height of the pandemic. As both customer and business needs change, programs are evolving […].
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Information Week
MARCH 23, 2023
If you’re working in enterprise IT (or looking for a job), you probably need to know at least one of these programming languages
Forrester IT
AUGUST 4, 2021
A loyalty program is a great way to collect zero-party data. Read how your loyalty program can be a powerful tool in the post-cookie world. Age of the Customer Big Data customer loyalty data mining and collection personalization promoted
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Intent signal data comes in two types: either companies or individuals signaling interest in products like yours. Which kind of data delivers more advantages to B2B marketers? It depends. Get this infographic to learn about the advantages of intent-based leads and how you can most effectively use both types of data.
Forrester IT
MARCH 14, 2023
As brands contend with rising media costs, changing consumer behavior, and, for some, lackluster sales results, they continue to invest in consumer loyalty programs and technology solutions to help them engage and retain consumers.
Forrester IT
OCTOBER 7, 2021
Demand marketers need a scalable and repeatable process to support buying group needs while in a demand program. Demand programs have program objectives, with corresponding program plays, to get and move opportunities with connected buying group members through the B2B Revenue Waterfall.
Forrester IT
APRIL 1, 2019
channel partners distribution channels - ISVs OEMs & VARs integrated marketing (cross-channel) partner & affiliate marketing partner relationship management (PRM) alliances channel Channel Data (CDM) Channel Incentives channel marketing channel sales Incentives Partner Programs Partner Relationship Management Shadow Channels Through-ChannelChannel incentives are used to improve indirect sales performance, orchestrate partners’ behavior, and engender channel loyalty.
Association of Information Technology Professional
MARCH 14, 2023
Find out more about what’s new with membership, upcoming events, new benefits, cybersecurity programming and more
Information Week
JUNE 24, 2022
A strategic intelligence program, bolstered by data analytics, can help businesses more rapidly understand the risks they face -- and therefore become more resilient.
Information Week
SEPTEMBER 22, 2022
Global mobility programs have become necessary to attract and retain top tech talent. What lessons have early adopters of ‘work from anywhere’ programs learned
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Need to go remote or move your training programs online? Download this guide to identify and overcome the biggest eLearning challenges so you can pick the perfect LMS without wasting time, money, and effort, even if you are just starting your eLearning journey.
Information Week
NOVEMBER 17, 2022
Tasks such as developing APIs, building big data applications, and maintaining high-volume transaction systems are stretching IT’s programming expertise.
Forrester IT
FEBRUARY 10, 2020
where should the program report) to […].
Forrester IT
NOVEMBER 27, 2019
Every few years, we round up examples of customer experience (CX) champions (or “ambassadors”) programs: programs that enable CX teams to broaden their reach by training employees or leaders in CX best practices and/or formalizing their roles in CX project implementation.
IT Toolbox
DECEMBER 20, 2022
Most companies have a Won/Lost program. Discover how they can maximize the ROI of these programs. The post 4 Steps To Maximize Won/Lost Program ROI appeared first on. MarTech Sales Enablement
IT Toolbox
DECEMBER 16, 2022
Linear programming helps determine how to arrive at the most optimized situation given a set of resource constraints. The post What Is Linear Programming? Meaning, Methods, and Examples appeared first on. Logistics
Advertiser: ZoomInfo
ABM gets better with age — but unfortunately, marketers don't have the luxury of pouring it into an oak barrel for a couple decades to let it mature. It’s clear there’s a maturity gap in ABM strategies, so how can marketers start closing it?
TM Forum
FEBRUARY 22, 2023
Read how Celcom Axiata Berhad implemented an enterprise data governance program using TM Forum's Big Data Analytics Maturity Model to baseline and measure progress
TM Forum
FEBRUARY 22, 2023
Pierre Robitaille, System Architect – Integration and Open API Program Lead at Vidéotron talks to us about how open standards and APIs help Vidéotron to achieve rapid time-to-value as well as a dramatic reduction in capital costs
Forrester IT
FEBRUARY 20, 2023
Forrester’s Survey Data Reveals Difficult Truths About Many Account-Based Marketing (ABM) Programs Every two years, Forrester conducts a State Of ABM Survey.
Forrester IT
JANUARY 27, 2023
Has your company’s demand and ABM program earned bragging rights? Nominate it for Forrester’s 2023 B2B Program Of The Year Award and showcase it on stage at B2B Summit North America.
Speaker: speakers from Verizon, Snowflake, Affinity Federal Credit Union, EverQuote, and AtScale
Learn from data and analytics leaders at Verizon, Snowflake, EverQuote, and Affinity Federal Credit Union about how to foster a data literate culture while scaling data access and self-service analysis across your organization using a semantic layer.
Forrester IT
MARCH 4, 2021
Discover the three stages of building a mature CX measurement program that fuels business success and customer loyalty, and how to get started. Age of the Customer customer experience customer experience maturity Customer Experience Measurement Customer Experience Strategy promoted
Forrester IT
SEPTEMBER 14, 2020
Build The Case For A Customer Success Management Program Now Business leaders recognize that there is great value in retaining their best customers.
IT Toolbox
NOVEMBER 17, 2022
Extreme programming optimizes software engineering practices that speed up the software development lifecycle. The post What Is Extreme Programming? Meaning, Working, and Principles appeared first on. DevOps
Forrester IT
NOVEMBER 23, 2022
Companies want to be insights-driven, customer obsessed, and future fit. This journey includes investing in data literacy or spending on tech. In 2022, 75% of US business decision-makers responded that they are adopting enterprise-wide data literacy, and companies are projected to spend 4.7
Advertiser: ZoomInfo
Successfully complete the five stages of ABM: define, identify, engage, convert, and connect. We’ll show you how to create a unified system with your sales team to help them land more qualified opportunities and connect with prospects like never before.
Information Week
OCTOBER 14, 2020
Artificial intelligence can be promising and valuable, but you need to focus on a few best practices to get your program moving in the right direction
Forrester IT
SEPTEMBER 22, 2020
This morning, customer feedback management (CFM) vendor InMoment announced an array of new product and service offerings focused on improving experiences, not just measuring and reporting on them. The vendor is calling this Experience Improvement (XI)™.
Forrester IT
MARCH 4, 2021
Explore what distinguishes an advanced CX measurement program and how to recalibrate your customer experience measurement strategy to achieve more.
Kitaboo
AUGUST 18, 2020
These training programs can help employers make their workforce future-proof and benefit significantly in terms of increased productivity for years to come. In fact, every dollar invested in online training programs offers a return on investment (ROI) of $30.
Advertiser: ZoomInfo
ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy. In this eBook, we will reveal the good and the bad from our own campaign and highlight some key takeaways on how to improve your ABM strategies moving forward.
IT Toolbox
OCTOBER 26, 2022
Dynamic programming is a technique where an algorithmic problem is broken down into subproblems. The post What is Dynamic Programming? Working, Algorithms, and Examples appeared first on Spiceworks. DevOps
Information Week
SEPTEMBER 16, 2021
Most modernization programs do not solve the problem of accumulating technical debt, and this continues to influence future decisions, essentially crippling the digitalization of the business
Tech Republic Security
JANUARY 12, 2021
Whether you're trying to break into the role or you're already a cloud engineer, these programming languages are a must for maintaining an edge over the competition
Information Week
SEPTEMBER 11, 2020
CIOs and IT leaders should broaden their thinking around data and data analytics and empower their organizations to implement effective security and resilience programs
Advertiser: ZoomInfo
While B2B research suggests organizations are thriving through successful ABM programs, getting just one campaign off the ground is more difficult than it seems. From building an account universe to understanding to orchestrating sales and marketing alignment around touchpoint and messaging, there are a number of variables to consider before launching a program.
CTOvision
JUNE 28, 2021
Balbix founder and CEO Gaurav Banga recently met Steve for a chat on how organizations can kick their cybersecurity programs into high gear to keep up with the attackers and the general need for speed […]. Steve Zalewski is the Interim CISO at Levi Strauss & Co.,
Forrester IT
JANUARY 26, 2023
Banks must build a robust business case and demonstrate ROI to support their financial well-being programs. Age of the Customer Banking customer experience digital business financial services Sustainable finance
Forrester IT
MARCH 20, 2020
Earlier this week, CX research directors David Truog and Harley Manning published a blog post that highlights two key points that I urge CX leaders who manage VoC programs to consider: understanding your customers is critical right now, and it is time to adapt your approach to CX.
Tech Republic
JULY 7, 2022
Here is a list of the top IDEs for programming in 2022. The post The 12 best IDEs for programming appeared first on TechRepublic. IDEs are essential tools for software development. Developer Software Top Products
Speaker: Andrew Ysasi, Vice President of Advocacy for Vital Records Control, President of IG GURU®, MS, FIP, FIIM, CIPM, CIGO, CISM, PMP, CRM, IGP, CIP, CSAP
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