Keeping the customer journey and experience as a North Star
CIO Business Intelligence
NOVEMBER 22, 2023
We start off as a B2B service provider, or like a vertical SaaS because it’s our device, hardware, and firmware, and we do everything all the way through the white label apps. Our suppliers also have to realize that we’re customer centric and it almost involves them in a journey, too. No one had any idea what it was.
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