Giant Eagle CIO Kirk Ball’s recipe for digital transformation success
CIO Business Intelligence
AUGUST 31, 2023
One of the components of the digital customer journey was the acquisition of a digital coupon company, YOU Technology, which helped Kroger deliver personalized, digital coupons to customers via the Kroger mobile apps and the website that customers were already using to buy online from Kroger. According to data from Statista, $1.3T
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