article thumbnail

The Brand Safety Industry Is [Redacted]

Forrester IT

Even while using common, industry-standard brand safety tools, brands have unknowingly demonetized articles, news publications, and content including terms like “protest,” “gay,” and “covid.” A spotlight has recently been cast on a problem many considered solved: advertising in proximity to unsafe content.

Industry 195
article thumbnail

When To Migrate To An Industry CRM

Forrester IT

Industry-specific customer relationship management (CRM) is a hot space these days. Almost every CRM vendor has an industry CRM strategy. These solutions speed transition to the cloud; they let IT focus on brand differentiation instead of commoditized industry functionality; and they drive better CRM adoption for the front office.

Industry 221
Insiders

Sign Up for our Newsletter

This site is protected by reCAPTCHA and the Google Privacy Policy and Terms of Service apply.

article thumbnail

Industry 4.0: Cloud Native Observability for Manufacturers

IT Toolbox

Cloud-native observability is a key to Industry 4.0 The post Industry 4.0: success, enabling real-time insights, agile decisions, and optimal cloud usage. Cloud Native Observability for Manufacturers appeared first on Spiceworks.

Industry 312
article thumbnail

Redefining Industry: China’s Leap into GenAI-Driven Manufacturing Excellence

Forrester IT

In the rapidly evolving landscape of smart manufacturing, Generative AI (GenAI) is driving a shift in industry standards and operating models. In China, this emerging technology is enabling leading manufacturing firms to enhance their innovation and efficiency, positioning them as key players on the global stage.

Industry 243
article thumbnail

Embedded Analytics: A Force Multiplier for Business

No matter the industry, brand after brand is finding that analytics can be the solution to a multitude of business challenges. The possibilities for embedded analytics to drive real value for businesses, end users, and society are as fascinating as they are limitless.

article thumbnail

GenAI in Legal Industry: Why Intelligent Document Processing Matters?

IT Toolbox

The post GenAI in Legal Industry: Why Intelligent Document Processing Matters? Find out how integrating GenAI with intelligent document processing automates tasks and saves time and labor. appeared first on Spiceworks Inc.

Industry 295
article thumbnail

The Industrial Metaverse Is A Good Idea That Needs A Better Name

Forrester IT

The industrial metaverse doesn’t exist yet, but many of its building blocks do — and already connect physical and digital experiences to deliver value in asset-intensive industries like manufacturing.

Industry 368
article thumbnail

Use Cases for Apache Cassandra®

From understanding its distributed architecture to unlocking its incredible power for industries like healthcare, finance, retail and more, experience how Cassandra® can transform your entire data operations.

article thumbnail

Using Data & Analytics for Improving Healthcare Innovation and Outcomes

In the rapidly evolving healthcare industry, delivering data insights to end users or customers can be a significant challenge for product managers, product owners, and application team developers. The complexity of healthcare data, the need for real-time analytics, and the demand for user-friendly interfaces can often seem overwhelming.

article thumbnail

How to Avoid the Pitfalls of Contract Management in Telecom & High-Tech

Continual technological changes necessitate adjustments to manufacturing and supply chain processes, leading to a heavy volume of contracts that outpaces most industries. The high-tech and telecom sectors face a contract management crisis if the process isn’t managed properly. What can CPOs do to ease the contract management burden?

article thumbnail

How to Leverage AI for Actionable Insights in BI, Data, and Analytics

Imagine having an AI tool that answers your user’s questions with a deep understanding of the context in their business and applications, nuances of their industry, and unique challenges they face. Infusing advanced AI features into reports and analytics can set you apart from the competition.

article thumbnail

How to Overcome the Pain Points of Your CRM

Leveraging research and commentary from industry analysts, this eBook explores how your sales team can get back valuable time by overcoming some pain points with your CRM, such as low adoption rates, integrations, and data quality.

article thumbnail

Best Practices for a Marketing Database Cleanse

Multiple industry studies confirm that regardless of industry, revenue, or company size, poor data quality is an epidemic for marketing teams. As frustrating as contact and account data management is, this is still your database – a massive asset to your organization, even if it is rife with holes and inaccurate information.

article thumbnail

How ZoomInfo Helps Overcome the Top Pain Points of Inside Sales

With more access to user reviews, analyst opinion, and industry research, decision-makers are more informed than ever while navigating what is now known as the “buyer’s journey.”. Recent digital transformation has shifted the B2B landscape by ushering in the era of buyer empowerment.

article thumbnail

The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Longer sales cycles. Increasingly discerning buyers. More meetings. Intensifying competition. Economic uncertainty. Thankfully, there’s an answer.