Tucker Carlson’s TV-to-Twitter move could actually pay off
Vox
MAY 11, 2023
Carlson’s “ I’m back ” video, which he published Tuesday, has racked up more than 22 million views, but that’s because he’s a news story. And if Twitter took the standard 20 percent ad commission it used for its “ Amplify ” video program, Carlson would net about $10 million a year, before production costs. (If
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