Why Spotify can’t afford to lose Joe Rogan
The Verge
JANUARY 27, 2022
The chief issue, he said, is Joe Rogan, Spotify’s star podcaster to whom it reportedly paid up to $100 million for an exclusive license to his show. I’m not sure, but I do assume some sort of politicking is happening behind the scenes that could somehow net a win for Warner. Maybe people listen to more Young elsewhere? Buy some CDs?
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