Data-Driven B2B Marketing Themes for 2024
Fountainhead
DECEMBER 18, 2023
AI tools are being increasingly used to enrich customer data; not just to add missing contact information and addresses, but to uncover individual customer use-cases, jobs-to-be-done, existing tech-stacks, previous purchase history, social network engagement and more. Source: Alignicp.com For deeper insight: What is an ideal customer profile?
Let's personalize your content