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Taking a page from the B2C book to improve B2B product user experience

CIO Business Intelligence

When you think of B2B products, chances are you don’t picture the seamless, intuitive user experience that comes alongside the best of B2C products. Most enterprise products have a reputation for being complex and versatile, but not simple and universal. They can—and should. Nothing about that screams “delightful.”

B2C 94
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Oracle adds AI capabilities to its Fusion Cloud CX

CIO Business Intelligence

Oracle is adding more AI capabilities to its Fusion Cloud CX that provides software for sales, marketing, and service teams across an enterprise, the company announced on Thursday. In May 2022, Oracle integrated its Customer Data Platform into its service software inside Cloud CX.

Oracle 142
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Salesforce-Informatica acquisition talks falls through: Report

CIO Business Intelligence

Salesforce’s negotiations to acquire enterprise data management software provider Informatica have fallen through as both couldn’t agree on the terms of the deal. That the talks about the deal had come to a close was reported by The Wall Street Journal (WSJ) and Reuters , citing an anonymous source. billion with the inclusion of debt.

Report 122
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Decoding Salesforce’s plausible $11 billion bid to acquire Informatica

CIO Business Intelligence

Salesforce’s reported bid to acquire enterprise data management vendor Informatica could mean consolidation for the integration platform-as-a-service (iPaaS) market and a new revenue stream for Salesforce, according to analysts. Informatica offers similar services via its Intelligent Data Management Cloud (IDMC) platform.

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Henkel embraces gen AI as enabler and strategic disruptor

CIO Business Intelligence

As Henkel CDIO Michael Nilles puts it, by 2019, Marc Andreessen’s pronouncement that “software is eating the world” had come true for the CPG sector, and Henkel was at risk of falling behind. “We We took it seriously and said we need to have software, data, and AI capabilities,” says Nilles, who signed on to the CDIO role at the time. “We

SAP 138
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Why CIOs back API governance to avoid tech sprawl

CIO Business Intelligence

Most companies have transitioned to become more software-centric, and with this transformation, application programming interfaces (APIs) have proliferated. But APIs do more than support next-generation technologies — they already serve a foundational purpose within most enterprises.

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Sysco’s recipe for growth centers on IT

CIO Business Intelligence

Recipe for Growth, for which Sysco has earned a 2023 CIO 100 Award for innovation and IT leadership, is based on applying B2C principles to Sysco’s B2B business, and calls for the company to grow 1.5 Like most companies, Sysco traditionally ran its B2B e-commerce business in a bulk reordering fashion.

B2B 94