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How to Develop an Effective Employee Advocacy Content Strategy

IT Toolbox

The post How to Develop an Effective Employee Advocacy Content Strategy appeared first on Spiceworks. Discover successful ways to launch an employee advocacy program.

Strategy 246
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The Role of AI In Shaping HR Strategies and Talent Development

IT Toolbox

The post The Role of AI In Shaping HR Strategies and Talent Development appeared first on Spiceworks. Embracing the power of AI, HR teams can navigate complex challenges, enhance efficiency, and foster a positive work environment.

Strategy 258
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3 Market Research Methods To Develop an Exceptional B2B CX Strategy 

IT Toolbox

In today’s competitive business climate, an exceptional CX strategy is needed to reach and retain customers. Here, Rick Kelly, CPO, Fuel Cycle, shares three qualitative market research tactics marketers should consider to gauge customer sentiments and level up their CX strategies. .

B2B 246
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How G-Research Used TuringBots To Transform Software Development

Forrester IT

As we outlined in previous research, Generative AI assistants known as TuringBots can serve as powerful tools to address some of the broader software development challenges. Specifically they help to automate a wide range of tasks throughout the software development life cycle (SDLC).

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Strategic Cost Management Approaches to Unlock Growth and Increase Profitability

The secret is mastering strategic cost management strategies. Discover how these strategies can boost your enterprise's financial health, helping not only to keep up but to excel in today's market. Discover how these strategies can boost your enterprise's financial health, helping not only to keep up but to excel in today's market.

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Can AI-Powered Tools End the Web Developer Shortage?

IT Toolbox

AI in web development enhances senior devs but challenges entry-level roles, urging proactive talent development strategies. The post Can AI-Powered Tools End the Web Developer Shortage? appeared first on Spiceworks.

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Modernize Your Cloud Governance To Match Today’s Cloud Strategy

Forrester IT

For this reason, along with new and developing industry regulations, growing sovereignty requirements, and a plethora of breaches/vulnerabilities, companies are revisiting or standing up governance programs that have not existed in […] The types of workloads you’re migrating are trending increasingly mission-critical.

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How ZoomInfo Enhances Your ABM Strategy

For marketing teams to develop a successful account-based marketing strategy, they need to ensure good data is housed within its Customer Relationship Management (CRM) software. More specifically, updated data can help organizations outline key accounts for their campaigns.

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Marketing-Led COVID-19 Growth Strategies: 2022 and Beyond

In this eBook, you’ll discover what it takes to develop and drive a successful marketing-led growth strategy. You’ll learn the best growth strategies to: Get your sales and marketing teams aligned. Define and agree on “qualified leads”. Level up your marketing automation. Prepare your organization for automation with AI.

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What We Learned From Our Own Data-Driven ABM Strategy

However, ABM practitioners have evolved the strategy from development to implementation. Instead of wading through a series of vague “how-to kick-start your ABM strategy!” ZoomInfo has created the following eBook to help other B2B organizations gain insights on how to launch their own data-driven ABM strategy.

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The Ultimate Guide to Creating a Strong and Effective Value Proposition

Speaker: Robin Zaragoza, Product Coach and CEO of The Product Refinery

But what strategy do managers use to keep the customer and their key problems at the center of the product development process? What most product development teams don't realize is that this tool can help to implement key information, influence future decisions, and align the entire organization around its customers.

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The New GTM Playbook: 18 Ways to Future-Proof Your Sales Team

We’ve developed an entirely new way for GTM leaders to identify and execute proven, data-driven strategies that drive revenue. Go-to-market teams of every size, in every industry, are grappling with these challenges firsthand. Thankfully, there’s an answer.

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A PM's Guide to Building a Culture of Product Innovation

Speaker: Bob Webber, VP Product Flow Optimization, Construx

Despite the importance of new product development, more than half of all product launches and innovations fail. This webinar is for engineering and product leaders who are struggling to find an innovation strategy that works. Use Product Management Today’s webinars to earn professional development hours!

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The Modern Customer Success Playbook

The evolution of every high-functioning, effective customer success strategy centers around three C’s: connected experiences, an engaging customer journey, and a culture built on customer-centricity. Develop an effective customer health scoring model to mitigate churn and identify opportunities across your customer base.

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16 Go-to-Market Plays for Your Entire Sales Funnel

Nurturing leads through your sales funnel is a daunting task for many business development teams, especially at the scale required to achieve lofty growth goals. Try them in your next salesflow or use them as inspiration to formulate your own winning sales engagement strategy.