A short history of every time Apple CEO Tim Cook praised augmented reality
The Verge
SEPTEMBER 12, 2021
Cook has been singing the praises of AR for five years Tim Cook has just marked 10 years as Apple’s CEO , and while he’s grown Apple into the most valuable company in the world, it’s reasonable to argue he hasn’t yet introduced a signature, industry shaking product like Apple co-founder Steve Jobs did with the iPhone, iPad, Mac and more.
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