Social media manager Hootsuite acquires conversational AI-platform Heyday for $48M
GeekWire
AUGUST 3, 2021
based social media management platform, announced Tuesday that it is acquiring Heyday , a conversational AI platform, for about $48 million USD. The new generation of shoppers want to engage with brands by making purchases and receiving real-time customer service on social,” Hootsuite CEO Tom Keiser said in a news release.
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