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Big Data Can Be Used for More Than Just Targeting A Customer Base

CTOvision

Big data has almost always been primarily used to target clients using tailored products, targeted advertising. This has skewed the use of big data that often everyone simply assumes big data is for targeting the customer base. Brigg Patten. Reworking Internal Processes. Creating Better Products.

Big Data 188
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Big Data: The Hadoop Business Case

CTOvision

The term “Big Data” has become synonymous with this evolution. But still, many of our customers continue to ask, “What is Big Data?”, “What are its use cases?”, What is Big Data? The data is too big, moves too fast, or does not fit the structures of your database architectures.

Big Data 286
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Splunk and Cloudera working together: A strategic alliance to bring together Big Data expertise

CTOvision

My friend the highly regarded enterprise thinker Chris Hill of Splunk pointed me to a 9 May 2013 press release that outlines a strategic alliance between Splunk and Cloudera that I should have highlighted here long ago. Splunk and Cloudera Ink Strategic Alliance to Bring Together Big Data Expertise.

Big Data 262
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3 Ways To Actually Make Big Data Work For Your Business

CTOvision

Big Data is a big business opportunity thanks to its transformative and disruptive nature. Every business, regardless of size, should understand the significant potential of big data if it has any goal of staying ahead of the competition in a world where the market is constantly changing. Brigg Patten.

Big Data 150
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What Meta’s metaverse means for enterprises

Venture Beast

Experts believe that Meta will focus on capturing attention at scale and then monetize it through advertising. With Facebook's rebranding to Meta, their next project priorities are clear: a heightened focus on the metaverse. Read More.

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Big Data's Managerial Challenges - Social, Agile, and Transformation

Social, Agile and Transformation

I cover topics for Technologists from CIOs to Developers - agile development, agile portfolio management, leadership, business intelligence, big data, startups, social networking, SaaS, content management, media, enterprise 2.0 Big Datas Managerial Challenges. Here are a couple of highlights: On Big Data ROI.

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Outcome-based decision intelligence can transition telcos to ‘techcos’

TM Forum

Data-driven strategies are crucial to improving enterprise in all manner of ways. Industry research shows Data-driven companies are 162% more likely to significantly exceed their revenue targets than non-data-driven ones.