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Low-Code Opens Up New Opportunities For Marketers To Elevate And Control Martech

Forrester IT

Low-code application development is revolutionizing how enterprises develop technology. Any tech ecosystem in which multiple applications, data sources, and processes intersect is ripe for low-code innovation. Marketing adoption of low-code appdev is still nascent, but the […]

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Align Martech Investments With Your Digital Transformation Strategy

Forrester IT

That’s why enterprise marketing technology (martech) is melding with customer experience (CX) to deliver consistency and relevance (see Forrester’s “Predictions 2019: B2C Marketing” report). Customers demand that marketing coordinate with sales, service, and commerce to deliver better experiences.

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2030 Vision: How the telco industry’s past successes will shape its future

TM Forum

Over time, however, new entrants and high mobile subscriber penetration led to the start of B2C saturation. By the end of this era, overall B2C sector growth began to slow. Second Era—Data and Video (2009-2019). By the end of 2019, nearly two-thirds of CSPs were experiencing commoditization in the B2C market.

B2C 182
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Salesforce certification guide: Roles, paths, exams, cost, training, requirements

CIO Business Intelligence

The most performant CRM system today, Salesforce is a core technology for digital business, and its associated applications and ecosystem help make it in a leading platform for those seeking a lucrative IT career. Salesforce skills are among the most sought-after in the IT industry and demand is soaring.

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Salesforce updates its Commerce Cloud with digital commerce capabilities

CIO Business Intelligence

The suite consists of multiple products such as B2C Commerce, B2B Commerce, Order Management, Commerce Marketplace, and Payments. With Pay Now, a new feature of Salesforce Payments, businesses can collect payment more efficiently by embedding a checkout link into any Salesforce application,” the company said.

Cloud 98
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Spur Innovation with an Open and Intelligent Digital Transformation 2.0 Platform

TM Forum

Revenue of traditional services to consumers like voice, roaming, and SMS has been in significant decline, and the explosion of data volumes hasn’t brought massive revenue growth as expected. Nevertheless, the lack of clear B2B and B2C scenarios hinders CSPs from realizing the monetization of 5G investments.

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Jio showcases enablement of secure IoT over Blockchain platform

TM Forum

Industries are embracing IoT for smart homes, surveillance drones, driverless cars, trains, vehicle platoons and many more applications. For example, enabling the rapid creation of B2B2X and B2C business and operational models between multiple partners. The platform can ingest, process and store hundreds of petabytes of data.

Security 130