Forrester IT

MAY 31, 2019

Shopify is widely known as a B2C/DTC platform, and its Shopify Plus offering is aimed at a B2B audience. On Thursday, May 23, TechCrunch broke news that Shopify quietly acquired Handshake. Handshake brings Shopify a more advanced set of B2B capabilities. How advanced?

B2B 302

B2B B2C Agile Applications 302

TM Forum

JANUARY 25, 2022

Over time, however, new entrants and high mobile subscriber penetration led to the start of B2C saturation. By the end of this era, overall B2C sector growth began to slow. By the end of 2019, nearly two-thirds of CSPs were experiencing commoditization in the B2C market. Second Era—Data and Video (2009-2019).

B2C 182

B2C B2B Architecture Cloud 182

Forrester IT

SEPTEMBER 22, 2023

Low-code application development is revolutionizing how enterprises develop technology. Any tech ecosystem in which multiple applications, data sources, and processes intersect is ripe for low-code innovation. Martech is notoriously complex and dynamic, so it’s no surprise that low-code is finding its way into the marketing department.

Applications 440

Applications Development Enterprise Enterprise 440

CIO Business Intelligence

FEBRUARY 20, 2023

Benefits of Salesforce certifications Salesforce jobs range from the technical (architects, developers, implementation experts) to those related to marketing and sales. According to a study by Indeed.com , 70% of Salesforce developers in the US are satisfied with their salaries given the cost of living in their area.

Training 87

Training B2C Cloud Applications 87

TM Forum

AUGUST 30, 2022

Nevertheless, the lack of clear B2B and B2C scenarios hinders CSPs from realizing the monetization of 5G investments. Currently, CSPs are in a bottleneck that impedes them from sustainable business development. Develop the platform economy powered by digital-channel first and one-stop service ecosystems. Some CSPs (e.g.,

Devops 163

Devops B2C Agile B2B 163

Computerworld Vertical IT

OCTOBER 8, 2021

App Analytics in App Store Connect offers app developers a way to explore important app metrics such as transactions, redownloads, total downloads, pre-orders and updates; developers can drill down for insights into territory, source, device and so on, allowing them to understand and develop key app markets.

B2C 87

B2C B2B Apple Enterprise 87

Forrester IT

FEBRUARY 14, 2024

Most vendors are still in the early stages of developing their business in APAC, indicating that the market is […] I’m pleased to announce the publication of The Customer Data Platforms In Asia Pacific Landscape, Q1 2024 report.

Report 441

Report Development Data B2C 441

Forrester IT

FEBRUARY 22, 2024

Much is written about that, including Forrester’s research on using technology to develop more compelling creative and how to improve TV advertising’s planning, buying, and measurement processes. I’m often asked about the technologies and processes entailed in planning, buying, and optimizing media.

Advertising 417

Advertising Media Research Development 417

Forrester IT

FEBRUARY 23, 2024

CMOs and their organizations should now prioritize proficiency – the hard work of developing genAI expertise, scaling […]

Social 429

Social Video Development B2C 429

Forrester IT

JUNE 2, 2016

On paper, calling these two competitors is an apples and oranges comparison: Salesforce has a strong B2B, CRM heritage (although B2C client wins are increasing since the ExactTarget acquisition); whereas. Demandware is purely a B2C, full-stack, commerce suite for CPG clients who are willing to operate on a revenue sharing model.

B2C 150

B2C B2B Comparison Apple 150

TM Forum

NOVEMBER 5, 2021

CSPs have a huge opportunity to create new complex products and solutions for the B2C market. a de-risking of the opportunity - CSPs preferred guaranteed wholesale revenues to uncertain B2C revenues. assembled with the help of partners. But this isn’t just a one-way opportunity. limited innovation capabilities (i.e.

B2C 130

B2C Transportation B2B Network 130

Forrester IT

AUGUST 22, 2023

Marketers: Re-consider your cost-saving ambitions for AI advertising content development. District Judge affirmed the US Copyright Offices’ long-standing position of “human authorship,” ruling that AI-created art cannot be copyrighted. Judge Beryl Howell writes that U.S.

Advertising 367

Advertising Development B2C 367

TM Forum

JULY 11, 2022

Transformation is also hindered by strict national regulatory constraints in Poland, which are greatly limiting the development of renewable energy sources in the country. The first group of 20 completed a post-graduate year-long program developed with an external university in May 2022.

Energy 147

Energy B2C Education B2B 147

TM Forum

DECEMBER 14, 2022

TM Forum certified vendor Open API conformance for commercial software products is a step towards standardization as these legacy systems were designed over years of custom development, which has led to huge technical debt and costly integration/upgrade processes. Encourage the development of open API standards.

Industry 130

Industry B2C Enterprise Enterprise 130

TM Forum

JULY 26, 2022

These Open APIs represent a foundational set of APIs that offer maximum impact when customers start their API journey, as they serve both B2B and B2C customer journeys. Joffey Chandy. JOFFEY CHANDY, BUSINESS UNIT HEAD – TELECOM AND PUBLIC SECTOR, TORRY HARRIS INTEGRATION SOLUTIONS. Why did you choose to highlight those APIs?

B2C 130

B2C Telecommunications B2B Programming 130

ComputerWorld Consumerization IT

NOVEMBER 5, 2015

Dropbox CEO Drew Houston says his company is about more than just B2C cloud sync now. Developing story: Updated 5:56 am and 8:41 am PT with more comment] To read this article in full or to leave a comment, please click here But Box CEO Aaron Levie is trying to spoil Drew's party, with his cruel, hurtful words. Children, children.

Enterprise 113

Enterprise Enterprise B2C Cloud 113

TM Forum

NOVEMBER 3, 2021

While there is much focus within the telecoms industry currently on new revenue opportunities in the B2B and B2B2X markets, the drive to increase profitability will also require CSPs to press a giant reset button on their B2C solutions. They don’t have the time, money, or expertise to develop all components of these solutions.

B2C 130

B2C Mobile Network Security 130

Forrester IT

APRIL 11, 2023

If you’re using low code application development to support marketing we want to hear from you.

Applications 195

Applications Development B2C 195

Forrester IT

AUGUST 6, 2021

AI-powered digital commerce search is a competitive asset Retailers and brands should re-evaluate their product findability tools because recent developments in search tech (powered by AI/ML) combine many points of contextual data to deliver highly relevant results.

Retail 430

Retail Tools Development Data 430

Forrester IT

AUGUST 26, 2020

However, they share some of the same goals: to acquire, engage, develop, and […]. CMOs often own external communication, while chief human resources officers (CHROs) own internal communication.

Resources 502

Resources Data Development B2C 502

TM Forum

NOVEMBER 25, 2021

What: Developed an integrated suite for IoT platform with Blockchain in-house, giving massive IoT ecosystems a secure means of onboarding and delivering end-to-end use cases. To meet these needs, Jio Platforms developed and built the Jio IoT Platform from scratch as an integral part of its wider Jio IoT Solution, shown below.

Security 130

Security Architecture B2C Enterprise 130

Forrester IT

MAY 8, 2020

To develop guidance in response to this question, Forrester forecast how CMOs would spend over the next two years on media and advertising, marketing technology, marketing […].

Advertising 505

Advertising Budget Media Development 505

GeekWire

JANUARY 18, 2024

That’s the promise of Planette, which is developing AI-boosted forecasting technology using the predictability of the ocean. AdsGency “We want to become your next generation, B2C digital advertising platform.” Planette Planette co-founder Hansi Singh. It recently was trending on Hacker News, ProductHunt, and GitHub.

B2C 124

B2C Engineering Microsoft Applications 124

Forrester IT

AUGUST 7, 2023

We reviewed academic research, evaluated practitioner models, spoke with CMOs, and studied best practices among companies to distill a framework to help our clients develop a structured approach to growing revenue. Two months ago, I announced Forrester’s revenue growth framework.

Strategy 195

Strategy Apple Study Research 195

Forrester IT

FEBRUARY 22, 2021

With a nod to both developers and practitioners, agile CMS seeks to enable collaborative, iterative approaches to content and experiences that satisfy both sides of the house. Agile content management systems (CMSes) build on the momentum of nearly 30 years of delivering modern, digital, internet-powered experiences.

Agile 254

Agile Internet Development System 254

Forrester IT

JUNE 25, 2021

Yesterday, Google announced an updated timeline for its Privacy Sandbox milestones; in its blog post are two major announcements that marketers should focus on: Google says it’s planning to develop a more rigorous process to test and deploy Privacy Sandbox proposals across various use cases, like ad measurement, targeting, and fraud detection.

Google 368

Google Data Development Advertising 368

Forrester IT

MAY 11, 2020

Sales engagement (SE) solutions — originally designed to help sales development reps manage and automate multichannel touchpoints — now deliver significant productivity gains and more to entire revenue teams. The COVID-19 pandemic is accelerating existing […].

B2B 311

B2B Development B2C Applications 311

Forrester IT

AUGUST 2, 2021

The team will combine operations in data analytics, digital customer engagement, marketing, restaurant development and restaurant solutions. McDonald’s Corp. just named company veteran Manu Steijaert as its first global chief customer officer, who will lead a new customer-experience team.

Report 327

Report Development Data Company 327

CIO Business Intelligence

FEBRUARY 15, 2024

Its industrial B2B arm focuses on adhesives technologies, like Loctite, while its B2C consumer goods arm owns brands such as Dial and Purex. Gearing up for change Headquartered in Dusseldorf with 50,000-plus employees, Henkel is more than a CPG enterprise.

SAP 138

SAP Industry B2C Tools 138

Forrester IT

JUNE 23, 2021

As marketing technology forms the foundation for developing consumer insights, campaign planning and execution, and measurement, it’s part of the fabric of how agencies deliver work product and engage with clients. It has become increasingly clear that technology is a critical component of the client-agency relationship.

Development 306

Development Company Advertising B2C 306

Forrester IT

APRIL 14, 2021

Use best-in-class examples to prioritize your retail mobile app development.

Retail 242

Retail Mobile Examples Development 242

Forrester IT

OCTOBER 26, 2022

If you answered yes (or even “mostly yes”), then the Develop The Digital Strategy priority within the Forrester Decisions for Digital Business & Strategy service is for you! Are you responsible for building, improving, or evolving your company’s digital business strategy?

Strategy 195

Strategy Healthcare Retail Travel 195

GeekWire

JULY 16, 2023

It requires wearing multiple hats and investing considerable effort into developing a plan. This applies to both B2B and B2C models. Their passion lies in their product or service, but the reality is that successful selling is crucial for sustained growth. Identifying the Ideal Customer Understanding your target market is paramount.

B2C 97

B2C B2B Survey Network 97

Forrester IT

JANUARY 24, 2022

Leonardo Da Vinci said, “To develop a complete mind; Study the science of art. Study the art of science. Learn how to see. Realize that everything connects to everything else.”

Advertising 195

Advertising Study Development How To 195

TM Forum

NOVEMBER 11, 2021

The Catalyst is championed by Telefónica and American Tower Corporation, with NTT Data as prime system integrator and supported by participants Akamanta, Blue Prism, Compax Software Development, MATRIXX Software, and Salesforce. Edge-Core providing the top-of-rack switch and border-router white boxes. alt_text.

Network 130

Network B2B Virtualization Quality Assurance 130

Forrester IT

AUGUST 25, 2020

This past spring, I shared why it’s important that marketers develop a strong mobile strategy to engage with consumers in the right moment and format. While a few months have since passed, COVID-19 still blurs the future of work, commerce, and socializing. Is it safe to travel? To return to work? To enjoy a beer at […].

Mobile 242

Mobile Travel Social Strategy 242

TM Forum

MARCH 11, 2022

We developed standardized API platforms to integrate legacy stacks and introduced an ‘architecture governance and enablement’ function for seamless integration of the North Star architecture. We aligned the North Star Architecture (NSA) with product, distribution and partner strategies, and developed several workflows.

Groups 130

Groups Architecture Infosys Programming 130