PlayStation starts 2021 as king of TV ad impressions
Venture Beast
JANUARY 23, 2021
GUEST: PlayStation has continued its domination of gaming industry TV advertising into the new year, racking up over 425.7 Overall, 16 brands aired 51 spots more than 4,000 times during our measurement window, resulting in 962.7 million ad impressions from mid-December to mid-January — 44% of the industry’s total.
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