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T-Mobile teaming with Drone Racing League to help emerging sport develop 5G-enabled tech

GeekWire

T-Mobile is teaming with the Drone Racing League in a multi-year deal that makes the Bellevue, Wash.-based The Drone Racing League was founded in 2015 and involves skilled pilots flying custom drones through live and virtual locations around the globe, including sports stadiums.

Sports 114
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Frameplay raises $8M for in-game advertising

Venture Beast

Frameplay has raised $8 million in funding for its immersive in-game advertising experiences. Hiro Capital led the round. Read More.

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Ad board tells Mint Mobile it should stop abusing the word ‘unlimited’

The Verge

Mint Mobile says it will comply with the board’s decision. Image: Mint Mobile. The National Advertising Review Board has denied Mint Mobile’s appeal defending its use of the word “unlimited” in its advertising since its unlimited prepaid plan includes a high-speed data cap of 35GB per month.

Mobile 87
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Admix raises $25M for in-game advertising as brands seek gamers

Venture Beast

Admix has raised $25 million to build its platform for in-game advertising as brands seek out lucrative young gamers. Read More.

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Meta will let Horizon creators sell virtual items

The Verge

Meta is testing new features to let creators make money within Horizon Worlds, the company’s social metaverse platform for Quest VR headsets that is soon coming to mobile phones and possibly game consoles. Horizon currently doesn’t have advertising beyond a recent Wendy’s-themed world cringely referred to as “Wendyverse.”

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Kaiser Permanente Discloses Data Breach Impacting 13.4 Million People

SecureWorld News

It is believed that PII (personally identifiable information) was transmitted to third-party vendors via mobile applications and other website tools used by the healthcare giant. Information collected by online trackers is often shared with an extensive network of marketers, advertisers, and data brokers.

Data 84
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CES 2024: Here are the Washington state companies taking tech innovation to Las Vegas

GeekWire

Amazon The Seattle tech giant will have its usual presence at CES across a range of businesses, including automotive, advertising, devices and more. based, sells mobile chargers, audio, home entertainment, home security, robotic appliances, and more. for consumer, mobility, and industrial markets. T-Mobile The Bellevue, Wash.-based

Company 96